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Menampilkan 1–5 dari 5 artikel
Implementation of Machine Learning for Credit Card Fraud Detection using Logistic Regression and Gradient Boosting
Dinamik
Vol 31
, No 1
(2026)
Credit card fraud is a critical issue in digital financial transactions. This study aims to develop and evaluate fraud detection models using Logistic Regression and Gradient Boosting on an imbalanced dataset, where fraudulent transactions constitute only a small portion of the data. To address this imbalance, the Synthetic Minority Over-sampling Technique (SMOTE) was applied during preprocessing. Logistic Regression, used as a baseline model, achieved 95% accuracy, 78.6% precision, 55.9% recall...
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Pengaruh dari Kualitas Layanan dan Presepsi Harga Terhadap Loyalitas Pelanggan dengan Kepuasan Pelanggan Sebagai Variabel Mediasi : Study Kasus pada Coffee Shop Bajawa di Bekasi
DHARMA EKONOMI
Vol 32
, No 1
(2025)
This study highlights Bajawa Coffee Shop in Bekasi as the main subject in examining the factors that influence customer loyalty. This study aims to analyze the effect of service quality and price perception on customer loyalty, with customer satisfaction as a mediating variable. Service quality refers to the extent to which the service provided is able to meet customer expectations, while price perception is the customer's assessment of the economic value of the product or service received, whic...
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Sistem Informasi Penjualan Berbasis Web Pada Toko Buku Putra Ilmu Semarang
JUISI : Jurnal Ilmiah Sistem Informasi
Vol 3
, No 3
(2025)
Sistem ini dirancang untuk mengatasi berbagai masalah yang dihadapi oleh toko, seperti keterbatasan akses penjualan yang mengharuskan pelanggan untuk datang langsung ke toko, serta persaingan yang semakin ketat dengan toko-toko online lainnya. Selain itu, pengelolaan stok yang masih dilakukan secara manual juga menjadi tantangan utama. Dengan adanya sistem informasi penjualan berbasis web, diharapkan dapat mempermudah proses transaksi, meningkatkan efisiensi pengelolaan data penjualan, serta mem...
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Analisis Implementasi Total Quality Management (TQM) dalam Meingkatkan Kualitas Produk pada Conneight Studio Kota Malang
Transformasi: Journal of Economics and Business Management
Vol 3
, No 3
(2024)
The influence of globalization in today's industry has increased the level of competition between companies, making it increasingly tight and competitive. A company's success is often measured by the quality of the products it produces. Total Quality Management (TQM) is a continuous process that aims to achieve better quality standards in meeting customer needs.This study aims to determine the implementation of TQM, product quality, and to determine the improvement of product quality at Conneigh...
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Sosialisasi Dan Pelatihan Packaging Pada UMKM Di Kelurahan Blitar Untuk Meningkatkan Daya Jual Produk
Ardiansyah Putra
; Ariyani Dewi Safitri
; Clariska Oktania Mega Saputri
; Della Aulia Riskha Arifinda
; Haliza Nugraheni
; Gideon Setyo Budi Witjaksono
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 1
, No 3
(2023)
Packaging is one part of a product's marketing strategy in order to increase competitiveness. The socialization and packaging training held in the Blitar village aims to provide understanding and assist MSME in increasing the attractiveness and selling value of their products so that they can be accepted by consumers. The result of this packaging socialization and training activity is to provide insight into innovative, attractive and up to date packaging so that the products being s...
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