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ANALISIS PENGARUH KEUNGGULAN CITRA MEREK, KEUNGGULAN KUALITAS PRODUK DAN HARGA TERHADAP MINAT BELI HELM INK (Survei pada Mahasiswa Fakultas Ekonomi Universitas Slamet Riyadi Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
(2016)
This study aims to (1) analyze the significance of the effect of the advantages of brand image to buying interest helmet products INK; (2) analyze the significance of the influence of superior quality products to the buying interest helmet products INK; (3) analyze the significance of the effect on the price of buying interest INK helmet products, and (4) analyzing the dominant variable influence on buying interest helmet products INK. The population throughout the Faculty of Economics Universit...
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ANALISIS PENGARUH TINGKAT KEBUTUHAN DAN BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN DENGAN CITRA MEREK SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
The purpose of this study was to analyze the effect of: 1) Level of needs on brand image. 2) Marketing mix on brand image. 3) Level of needs on purchase decision. 4) Marketing mix on purchase decision. 5) Brand image on purchase decision. 6) Level of needs on purchase decisions with brand image as a mediating variable and 7) Marketing mix on purchase decisions with brand image as a mediating variable. This study is a survey and types of data are quantitative and qualitative data. The data source...
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ANALISIS PERBANDINGAN KEPUASAN KONSUMEN DITINJAU DARI KUALITAS PRODUK PADA OBJEK WISATA AIR TERJUN PARANG IJO DENGAN WISATA AIR TERJUN JUMOG DI KABUPATEN KARANGANYAR
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
The purpose of this research was: 1) to analyze the significance of the difference of consumer satisfaction in terms of product quality in sights of waterfalls Parang Ijo with Jumog waterfall sights in Karanganyar Regency. 2) to analyze the significance of the difference of consumer satisfaction in the sights of waterfalls Parang Ijo with Jumog waterfall sights in Karanganyar Regency. Research methods method using survey data, the type of data used was qualitative and quantitative data, the sour...
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PENGARUH KUALITAS PELAYANAN DAN SUKU BUNGA DENGAN KEPUASAN SEBAGAI VARIABEL MODERATING TERHADAP LOYALITAS NASABAH (Studi pada Nasabah Koperasi Simpan Pinjam Sumber Makmur di Kebakkramat)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 2
(2016)
The purpose of this study are: 1) To analyze the significance of the influence of service quality, interest rates, and satisfaction on customer loyalty in Sumber Makmur Credit Unions in Kebakkramat. 2) To analyze the effect of moderating the influence of satisfaction on service quality and the interest rate on customer loyalty in Sumber Makmur Credit Unions in Kebakkramat. The population is all credit customers Sumber Makmur Credit Unions in Kramat kebak of the 3000 customers with a sample of 10...
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ANALSIS FAKTOR YANG BERPENGARUH DALAM MEMPREDIKSI LABA PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2011-2014
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 12
, No 2
(2016)
This research aims to analyse the effect of changes in profit, changes in receivable, changes in inventories, changes in administrative costs and sales, and changes in gross profit margin in predicting earnings companies listed on the Indonesia Stock Exchange in 2011-2014. Sample taken using purposive sampling method, with a sample of 46 of the 141 companies listed on the Indonesia Stock Exchange in 2011-2014 period. Methods of data analysis using multiple regression analysis. The results of res...
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PENGARUH CAPITAL ADEQUACY RATIO, NON PERFORMING LOAN, LOAN TO DEPOSIT RATIO, RETURN ON ASSET, BIAYA OPERASIONAL TERHADAP PENDAPATAN OPERASIONAL DAN TOTAL ASSET TURNOVER TERHADAP PERUBAHAN LABA
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 11
, No 2
(2016)
Purpose of this research to knows the effect of the Capital Adequacy Ratio, Non Performing Loan, Loan To Deposit Ratio, Return On Asset, BOPO And Total Asset Turnover to earnings changes. The population in this study is bank listed on the stock exchange the period of 2011-2013 with samples taken by purposive sampling as many as 31 banks. Data collection techniques used documentation. Data were analyzed used multiple linear regression analysis and, coefficient determination test, F test and t tes...
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PENGARUH IMPLEMENTASI RELATIONSHIP MARKETING TERHADAP KEPUTUSAN PEMBELIAN PRODUK OLI FASTRON DENGAN ATRIBUT PRODUK SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
, No 1
(2015)
The purpose of this study is: To analyze the significance of the influence of relationship marketing to the consumer product attributes Oil PT Pertamina Fastron in Surakarta. To analyze the significance of the influence of relationship marketing on consumer purchasing decisions on Oil PT Pertamina Fastron in Surakarta. To analyze the significance of the influence of product attributes on consumer purchasing decisions on Oil PT Pertamina Fastron in Surakarta. To analyze the significance of relati...
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PENGARUH TEKANAN KETAATAN KOMPLEKSITAS TUGAS DAN PENGALAMAN TERHADAP KINERJA AUDITOR DALAM PEMBUATAN AUDIT JUDGMENT
Jurnal Ekonomi dan Kewirausahaan
Vol 14
, No 2
(2015)
Auditors are often faced with a decision that the result is not enough by a code of ethics and by generally acceptable accounting standards. A key consideration in the decision is ethical, although often involving multiple conflicts of interest. Judgment professional accountants can be corrupted by conflicts of interest. There are two conflicting interests, the real conflict and latent conflict. The purpose of this study was to analyze the significance of the effect of obedience pressure, task c...
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ANALISIS FAKTOR-FAKTOR PEMBERDAYAAN MASYARAKAT DALAM PEMBENTUKAN USAHA KREATIF SAMPAH OLEH ANGGOTA PROGRAM KESEJAHTERAAN KELUARGA ( PKK ) DI KECAMATAN BANJARSARI SURAKARTA
Exsplorasi: Jurnal Ilmu Sosial dan Humaniora
Vol 27
, No 1
(2014)
Tujuan penelitian: memperoleh bukti empiris signifikansi pengaruh Pemberdayaan Masyarakat variabel Program Ekonomi, program Sosial dan Program Lingkungan terhadap pembentukan usaha kreatif koperasi sampah oleh anggota PKK di Kal. Gilingan Kec. Banjarsari SurakartaSample penelitian anggota PKK Kal.Gilingan Kec. Banjarsari Surakarta sebanyak 100 responden. Teknik pengambilan sampel, Simple Random Sampling. Teknik analisis pengujian instrumen uji asumsi klasik, analisis regresi linier berganda, uji...
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Pengembangan LKS Berbasis Learning Cycle Untuk Meningkatkan Aktivitas Belajar Siswa Di SMP N 15 Purworejo Tahun Pelajaran 2013/2014
Radiasi: Jurnal Berkala Pendidikan Fisika
Vol 5
, No 1
(2014)
Telah dilakukan penelitian R&D guna mengembangkan Lembar Kegiatan Siswa (LKS) berbasis learning cycle untuk meningkatkan aktivitas belajar siswa kelas VIII SMP N 15 Purworejo Tahun Pelajaran 2013/2014. Subjek dalam penelitian ini adalah siswa kelas VIII SMP Negeri 15 Purworejo Tahun Pelajaran 2013/2014. Pengembangan dalam penelitian ini menggunakan penelitian R&D (Research and Development) Borg & Gall yang telah dimodifikasi. Pengumpulan data pada penelitian ini dilakukan dengan meto...
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