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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
In this globalization era culinary sector of business grow with very quickly andprovide an effort to compete in every products or services marketing activity. Everymarketing activity has a very important role in business activity, remember theorientation of marketing activity is to providing value to the consumer. Every business ineach business category is required to have sensitivity to any changes thatoccur.Nowadays, eating and drinking in the restaurant has become a habit of Indonesianpeople,...
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PENGARUH PEMASARAN RELASIONAL DAN NILAI PELANGGAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this study was to analyze the effect of relationship marketing,customer value and customer satisfaction to customer loyalty and analyze the effect ofrelationship marketing and customer value on customer loyalty with satisfaction as amoderating variable. This study is a survey. The type of data used quantitative andqualitative data. The data source used primary data sources and secondary data. Thestudy population is consumer Warung Pecel Solo. The research sample of 100 peoplewith...
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EFEKTIVITAS KERJA PEGAWAI PADA DINAS PENDIDIKAN KABUPATEN SUKOHARJO
Transformasi: Jurnal Ilmu-Ilmu Sosial
Vol 2
, No 29
(2017)
Research objective description effectiveness employee on education committee inSukoharjo District. The indicators of measurement is skill adjust oneself of employee, workperformance, and job satisfaction. The kind of the research to use descriptive qualitative. Thekind of the data to use Interview and Observation and also legislation of law about problemstatement that investigated.From this research was doing, the researcher to conclude that fordescribing the effectiveness of employee on educati...
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PENINGKATAN DAYA SAING UMKM/UKM JAWA TENGAH DALAM MENGHADAPI ASEAN ECONOMIC COMMUNITY 2015
Transformasi: Jurnal Ilmu-Ilmu Sosial
Vol 2
, No 28
(2017)
ASEAN Economic Community (AEC) is a deal that is agreed upon by the ten ASEANcountries in the field of economic cooperation. Such efforts to boost the economy in theSoutheast Asian region. President Susilo Bambang Yudhoyono has signed a PresidentialInstruction No. 6 2014 followed by the issuance of Presidential Decree No. 37 2014 toimprove the competitiveness of the national one in the sector MSME / SME. The aim of thisstudy was to determine how to improve the competitiveness of MSME / SME Centr...
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PENGARUH UPAH DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN DENGAN MOTIVASI KERJA SEBAGAI VARIABEL MODERASI (Survei pada CV Aji Bali Jaya Wijaya di Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 2
(2017)
The purpose of research is to analyze the significance of the effect of wages,working environment and motivation on employee performance in CV Aji BaliJayawijaya in Surakarta. Analyzing motivation moderating effects on wage and workingenvironment influences the performance of employees at CV Aji Bali Jayawijaya inSurakarta. This study uses survey method, the type of data used quantitative andqualitative data, the data source used primary data and secondary data. Population andsample in this stud...
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Strategi Pengembangan Produk, Branding, Labeling, dan Kewirausahaan Berbasis Manajemen, untuk Meningkatkan Kesejahteraan Pengusaha Kecil Penghasil Lanting di Desa Jetis Kecamatan Loano Kabupaten Purworejo
Surya Abdimas
Vol 1
, No 1
(2017)
Service Programs of Science and Technology for the Community (IbM) was motivated by the circumstances of domestic industry (home industry scale) food products typical of the area called Lanting, in Jetis, District Loano, Purworejo, Central Java, which has yet to develop optimally. This is because the classical problems commonly faced SMEs, which limitations in terms of management, especially marketing management, financial management, production management, and human resource management. Service...
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PERAN KEPUASAN PELANGGAN SEBAGAI PEMEDIASI PADA PENGARUH CITRA RESTORAN TERHADAP BEHAVIORAL INTENTION
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 1
(2016)
The objective of the research are to analyses (1) effect of restaurant image to behavioral intentions, (2) effect of restaurant image to customer satisfaction, (3) effect customer satisfaction to behavioral intentions, (4) effect of restaurant image to behavioral intentions, through customer satisfaction as the mediating variable. Population on this research are all customer of restaurant “Bandeng Segar Mbak Mar†in Surakarta. The samples of this research consist of 100 respondent, taken wit...
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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI (Survei pada Bus Batik Solo Trans Koridor 2)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 1
(2016)
The purpose of this research was: 1) to analyze the significance of the influence of the quality of service of consumer satisfaction on Batik Solo Trans Bus Corridor 2. 2) to analyze the significance of the influence of the quality of service of customer loyalty on Batik Solo Trans Bus Corridor 2. 3) to analyze the significance of the influence of consumer satisfaction toward customer loyalty on Batik Solo Trans Bus Corridor 2. 4) To analyze the influence of the quality of service of customer lo...
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ANALISIS PENGARUH RASIO KEUANGAN TERHADAP PERTUMBUHAN LABA PADA INDUSTRI ROKOK YANG TERDAFTAR DI BURSA EFEK INDONESIA
Jurnal Ekonomi dan Kewirausahaan
Vol 15
(2015)
Purpose of this research to analyze effect current ratio, debt to equity ratio, net profit margin, return on asset and price earning ratio on earnings growth partially and simultaniously. Research object are the cigarette industry listed in Indonesia Stock Exchange. This type of data is quantitative data and qualitative data. Source of data use secondary data. Population of this research are 4 cigarette company with total sampling technique. Collecting data used documentation and literature. Tec...
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PENGARUH KUALITAS PELAYANAN DAN LOKASI AGEN TERHADAP LOYALITAS PELANGGAN PO. ROSALIA INDAH DENGAN HARGA SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 15
(2015)
The purpose of this study is: To analyze the significance of the effect of quality of service, location and price agent on customer loyalty PO. Rosalia Indah in Palur Karanganyar. To analyze the moderating effect of price on the influence of service quality and customer loyalty agent locations PO. Rosalia Indah in Palur Karanganyar. In conclusion: There was a significant effect of service quality on customer loyalty PO. Rosalia Indah in Palur Karanganyar. There was a significant influence on cus...
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