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Analisis Viral Marketing, Harga, dan Kualitas Produk Terhadap Keputusan Pembelian Skincare
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
This study was conducted to analyze the influence of viral marketing, price, and product quality on skincare purchasing decisions. In this research, data were obtained using the literature review method. The results show that viral marketing, leveraging social media and influencer engagement, has a significant impact on increasing product visibility and attracting consumer interest. Price, while being a factor considered, has a varying influence depending on consumers' perceptions of the balance...
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Application “Learn English Grammar” and “Grammar Bahasa Inggris” of EFL Students
Scripta : English Department Journal
Vol 10
, No 1
(2023)
The purpose of this study is to see how combining the "Learn English Grammar" and "Grammar Bahasa Inggris" mobile applications affects grammar learning in the first semester of the English Education Study Program at Universitas PGRI Yogyakarta. The participants in this study were students from the English Education Study Program at Universitas PGRI Yogyakarta. The sample consisted of a first-semester students. To obtain samples, a purposive sampling strategy based on the Nonequivalent Control Gr...
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PERAN KBRI KUALA LUMPUR DALAM MENINGKATKAN PARIWISATA BANYUWANGI TAHUN 2018 – 2019
Solidaritas
Vol 4
, No 2
(2021)
Indonesia has considerable marine wealth with a long coastline. One of the
potential coastal and marine resources in Banyuwangi. This study will discuss the
potential of Banyuwangi tourism as international tourism and the role of
representatives of the Indonesian government in Malaysia, namely the Indonesian
Embassy in Kuala Lumpur to conduct diplomacy and bilateral cooperation to
promote Banyuwangi tourism to Malaysia and gain national interest. Bilateral
cooperation in the tourism sector is a...
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