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Menampilkan 11–20 dari 33 artikel
Pentingnya Packaging Yang Menarik Dan Digital Marketing Pada Kerupuk Lala 73
Fajrie, Mahfudlah
; Permatasari, Citra
; Zahro, Nafissatus
; Artalopa, Ryan
; Fibrian Noor, Isnan
; Putri Zuniawati, Eka
; Rizqi Afrizal, Edo
; Nur Asri, Miftakhul Huda
; Bahrul Ilmi, Muhammad
; Fatkhurridlo Mahendra, Muhammad
; Tiyas, Puspitaning
; Khalif Akbar, Tyas Wahyudi
; Rizieq Hussain, Muhammad
; Rohmah, Ainur
; Fathur Rohman, Muhammad Zidan
; Amanda, Lisna
Usaha Mikro Kecil dan Menengah (UMKM) memiliki peran krusial dalam perekonomian Indonesia, namun masih menghadapi kendala dalam aspek pemasaran dan branding produk. Salah satu tantangan yang dihadapi oleh UMKM di Desa Kalipucang Wetan, Kecamatan Welahan, adalah minimnya inovasi dalam desain kemasan serta kurangnya pemanfaatan strategi pemasaran digital. Penelitian ini bertujuan untuk meningkatkan daya tarik produk UMKM, khususnya Kerupuk Lala 73, dengan mengembangkan desain kemasan yang lebih me...
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THE INFLUENCE OF BRAND IMAGE AND BRAND LOVE ON CUSTOMER LOYALTY WITH CUSTOMER ENGAGEMENT AS A MEDIATING VARIABLE: THE INFLUENCE OF BRAND IMAGE AND BRAND LOVE ON CUSTOMER LOYALTY WITH CUSTOMER ENGAGEMENT AS A MEDIATING VARIABLE
International Journal of Management, Business and Social Sciences
Vol 4
, No 1
(2025)
This study examines the influence of brand image and brand love on customer loyalty, mediated by customer engagement, within the framework of Relationship Marketing Theory. Focusing on Jims Honey consumers in Wonosobo Regency, the research employs a quantitative method using data collected via an online survey (Google Forms) from 140 active customers selected through purposive sampling. The data were analyzed using Structural Equation Modeling (SEM) in AMOS 24. The findings reveal that brand ima...
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EFFECT OF USING FERMENTED LIME PEEL WASTE (citrus aurantifolia) ON THE SIZE OF THE DIGESTIVE TRACT OF BROILER CHICKENS
Shihah, Hanna Dzawish
; Sunarti, Dwi
; Sumarsih, Sri
; Sarjana, Teysar Adi
; Suprijatna, Edjeng
; Mahfudz, Luthfi Djauhari
; Kismiati, Sri
; Muryani, Rina
; Ma’rifah, Binti
; Wahyuni, Nur Maulida
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 9
, No 2
(2025)
This study examines the effect of fermented lime peel waste flour (FLPWF) on the digestive tract dimensions of broiler chickens. The materials used include 200 female Lohmann MB 202 broilers aged 14 days, with an average body weight of 379.73 ± 18.72 g. The feed ingredients include yellow corn, soybean meal, fish meal, rice bran, fermented lime peel waste flour, soybean oil, premix, CaCO3, D-L Methionine, and L-Lysine. The study was designed using a completely randomized design (CRD) with four l...
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THE INFLUENCE OF EMOTIONAL INTELLIGENCE ON PROSOCIAL BEHAVIOR AMONG SENIOR HIGH SCHOOL STUDENTS: THE MODERATING ROLE OF GENDER
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 6
, No 1
(2025)
Prosocial behavior refers to voluntary actions intended to help others without expecting rewards, and it is considered an essential component in the development of adolescents' social character. This study aims to examine the influence of emotional intelligence on prosocial behavior among senior high school students in Semarang City, while also analyzing the moderating role of gender in this relationship. Employing a quantitative approach, this research involved 200 students selected through pur...
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Evaluation of Addition Tumeric Flour (Curcuma domestica) and Acidifier in Feed on Production Performance of Broiler During Starter Phase
Wahyuni, Nur Maulida
; Mustofa, Fatmawati
; Sarjana, Teysar Adi
; Shihah, Hanna Dzawish
; Muryani, Rina
; Ma’rifah, Binti
; Suprijatna, Edjeng
; Sunarti, Dwi
; Mahfud , Lutfi Djauhari
; Kismiati, Sri
; Widodo, Eko
; Indrati, Rositawati
; Sudjarwo, Edhy
Bantara Journal of Animal Science
Vol 7
, No 1
(2025)
This study evaluated the addition of turmeric flour (Curcuma domestica) and acidifier in feed on the production Performance of broilers during the starter phase. The materials used in this study were 240 unsexed DOC with an average weight of 40.55±1.69 g/bird. The research method was an experimental trial using a completely randomized design (CRD). There were six treatments and four replications, divided into T0 (commercial feed/basal feed + 0% acidifier + 0% turmeric powder), T1 (basal feed + 0...
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Kebijakan Pelaksanaan Pidana Penjara bagi Pelaku Pencurian Guna Memberikan Efek Jera (Studi Kasus di Lembaga Pemasyarakatan Kelas 1 Medan)
AMNESTI : Jurnal Hukum
Vol 7
, No 1
(2025)
Pencurian merupakan salah satu tindak kejahatan yang marak terjadi di Indonesia khususnya di Kota Medan, meskipun sudah ada sanksi hukum yang tegas terlihat bahwa kejahatan ini masih marak terjadi sehingga hal ini menarik untuk diteliti lebih dalam mengenai bagaimana efek jera dari kebijakan pelaksanaan pidana penjara bagi pelaku tindak pidana pencurian ini apakah sanksi ini bisa memberikan efek jera dan mengurangi residivis atau sebaliknya. Penelitian ini merupakan penelitian kualitatif dengan...
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Mengenal Kecerdasan Buatan : Edukasi Artificial Intelligence untuk Siswa SMP di Desa Sinar Bhakti
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 4
, No 1
(2025)
Technological advancements emphasize the importance of artificial intelligence (AI) literacy for younger generations. However, junior high school students in Sinar Bhakti Village still lack basic knowledge of AI. This community service program aims to introduce the fundamental concepts of AI to junior high school students through an interactive educational approach. The method employed involved practice-based workshops using visual media and simple simulations. The activity was met with high ent...
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2 Sitasi
Pengaruh Transformasi Digital terhadap Efektivitas MSDM di Era Industri 4.0
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 1
(2025)
Digital transformation in the Industry 4.0 era significantly impacts the effectiveness of human resource management (HRM). This article discusses the impact of digital transformation on HRM, focusing on changing roles, developing digital skills, and utilizing technology for more effective and efficient decision-making. In the past, HRM focused on administrative aspects, but now, there is a demand to develop digital skills for employees in response to modern workplace dynamics. Digital competenci...
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Analisis Kelayakan Usaha Industri Tembakau Sebagai Komoditas Unggulan Berorientasi Ekspor dalam Upaya Restrukturisasi Ekonomi Pasca Pandemi
DHARMA EKONOMI
Vol 31
, No 2
(2024)
This study evaluates the investment feasibility of UD Al-Mustofa, a tobacco business in Kendal, by considering aspects of production, storage capacity, waste management, and market expansion opportunities. UD Al-Mustofa is strategically located, ensuring high mobility, optimal production scale, and an effective waste management system, which includes recycling solid waste into organic fertilizer, processing liquid waste, and mitigating gas emissions by conducting tobacco drying in areas far from...
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Representasi Makna pada Film Cinta Pertama, Kedua, dan Ketiga
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 3
, No 4
(2024)
The film "Cinta Pertama, Kedua, dan Ketiga" is an Indonesian romantic drama that explores themes of love, family responsibility, and sacrifice. This study aims to analyze the representation of love in the film using Roland Barthes' semiotic approach. The method applied includes analyzing signs, signifiers, and signifieds from several key scenes to uncover both denotative and connotative meanings. The analysis focuses on scenes of dancing, household duties, the giving of a ring, warm colors, a lo...
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