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ANALISIS LOYALITAS KONSUMEN DALAM MENGKONSUMSI PRODUK PEMUTIH WAJAH (Studi Kasus pada Mahasiswa Fakultas Ekonomi UNISRI Surakarta)
Jurnal Ekonomi dan Kewirausahaan
Vol 7
, No 2
(2012)
ABSTRACT This research is aimed to find the influence of the dimensions skin whitening product, which consist of quality, public image, and advertising toward customer loyality, which measured through the intention to repurchase with same brand in the future. Through purposive sampling method, using samples 100 respondent were taken from student in area of economics faculty in UNISRI Surakarta. Logistic regression analysis with binary scaled-dependent variable is used to predict the influences...
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STRATEGI PERENCANAAN KEUANGAN DAERAH MENUJU GOOD GOVERNANCE
Jurnal Ekonomi dan Kewirausahaan
Vol 6
, No 2
(2012)
ABSTRACT Good governance can be achieved by the implication of the regional financial planning strategies, that consist of the improvement of the regional financial management mechanisms and the improvement of the territorial financial accounting system. Hence, an improvement have to be done in all phases i.e. planning, implication, and controlling phases. The development of the information technology can also support good governance achievement, i.e. by applying e-government (e-govt) as a mean...
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PERANAN MANAJEMEN PERUBAHANDALAM PERTUMBUHAN ORGANISASI
Jurnal Ekonomi dan Kewirausahaan
Vol 6
, No 2
(2012)
ABTRACT Having a good comprehensive on a change management is necessary in the development of an organization. This change is caused by a dynamical change in the environment both internally and externally such as demography, technology, market, social-politics, strategy, and performance changes. The application of the change management will give a great contribution to the organization in supporting its process to be effective and efficient. There are three processes i.e. the choice process, tra...
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REKAYASA SISTEM MANAJEMEN DALAM PENGENDALIAN MUTU TERPADU
Jurnal Ekonomi dan Kewirausahaan
Vol 6
, No 2
(2012)
ABSTRACT Generally, an integrated quality control is purposed to improve product quality and keep the price clown. An integrated quality system helps the company to give a continuous and integrated concern to the whole company’s activities. The product quality has been a priority for a company since it supports its development in its productivity. to achieve the purpose of the integrated quality system, an engineering-system approach should lead companies activities for the development and per...
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BISNIS E-COMMERCE: KEKHAWATIRAN, KEANDALAN TRANSAKSI, PERLINDUNGAN DAN KEAMANAN ATAS INFORMASI
Jurnal Ekonomi dan Kewirausahaan
Vol 7
, No 1
(2012)
Abstract Growth of information technology require strong infrastructure. Start from readiness of human resource, network, software, and hardware. Appearance of Internet push formed its new market, integrated market with electronic network. care of Consumer to risk of arising out from business of e-commerce is hit expression of business practice, transaction reliability, and also protection of security for information. Criterion of security of transaction entered by into website supported by exis...
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HUBUNGAN GAYA KEPEMIMPINAN DEMOKRATIS DAN MOTIVASI KERJA DENGAN KINERJA GURU DI YAYASAN PANGUDI LUHUR CABANG SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 7
, No 1
(2012)
ABSTRACT The research population is taken from 110 teachers of Pangudi Luhur Institution, which are Pangudi Luhur 1, 2, 3 elementery schools, Pangudi Luhur “ Bintang Laut†Junior High School, and Pangudi Luhur “Santo Yosef†Senior High School. The samples are 50 teachers, which is taken through proportional cluster random sampling. The samples are 50 teachers, which is taken through proportional cluster random sampling. The writer uses the validity and reliability questionnaire test in c...
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ASPEK PERPAJAKAN DALAM PRAKTIK TRANSFER PRICING
Jurnal Ekonomi dan Kewirausahaan
Vol 7
, No 1
(2012)
ABSTRACT Economic globalization have brought impact progressively the increasing of international transaction or cross border transaction. Goods current, people, service, and investment have come to collapsible duplicate. In this time movement of fund and capital from one state to other state become bigger than previously. In multinational environment, happened various transaction between member covering sale of service and goods, rights license and other intangible assets, ready of loan etceter...
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KOMODITI SOSIAL DALAM INDUSTRI MEDIA MASSA
Jurnal Ekonomi dan Kewirausahaan
Vol 7
, No 1
(2012)
ABSTRACT Economic growth has brought effect directly in media structure, so that claim media sector specialization appearance. Requirement of growth of finance growth and up to date business and economics information which can now be seen from special newspaper lift about economic issues, commerce issue and business and housing. Indonesia as state which amount is the biggest population become strategic farm to media do market expansion especially peep out new media industries. It’s meaning ope...
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CROSS SECTION RETURN SAHAM DAN KEBIJAKAN MONETER
Jurnal Ekonomi dan Kewirausahaan
Vol 6
, No 1
(2012)
Abstract This research aimed to analyze the influence of beta, size and price-to-book value to stock return and also to determine whether influence given by those three factors will differ at different monetary condition. Test conducted to 152 stocks which are traded actively in BEJ at period of July 2000 to June 2003. Early test result indicated that independent variables namely beta, size and PBV have a significant influence to stock return. Test reenacted by separating sample between period...
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PERSEPSI MAHASISWA TERHADAP PROFESIONALISME DOSEN DI LINGKUNGAN PERGURUAN TINGGI SWASTA DI SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 6
, No 1
(2012)
ABSTRACT Â This study aimed to provide emperical about perception university student to impact profesionalisme lecturer in University in Surakarta. Take the sample use purposive random sampling and conveniance sampling. Total respondent were 40 respondents. Then, the data was measure with 4 factor profesionalism, is skill, knowledge, attitue, and ethics.Analyzed using proporsions, score and chy-square. The study result indicated that skill factor value of means is 3,4. Knoelwdge factor value of...
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