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FAKTOR KEBERHASILAN PEMASARAN VIRAL DI MEDIA SOSIAL PADA UMKM BANJARENGARA
Jurnal Manajemen Sosial Ekonomi
Vol 5
, No 2
(2025)
The purpose of this study is to determine the effect of content quality, social media platforms, and promotional strategies on the success of viral marketing. The research includes 100 MSMEs in the Banjarnegara District that actively use social media for marketing, using purposive sampling techniques. By using SPSS V20 tools to perform multiple linear regression analysis, the statistical results indicate that content quality is not a significant factor affecting the success of viral marketing, w...
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Membangun Kreativitas Anak melalui Kegiatan Menggambar dan Mewarnai di Yayasan Al Falah Kemayoran
Jurnal Media Administrasi
Vol 9
, No 1
(2024)
Empowerment activities at the Al Falah Kemayoran Foundation are a positive step in improving the quality of life of disadvantaged children. This article reflects an introduction to empowerment innovations through drawing, coloring and general knowledge questions and answers in orphanages. The activity implementation method involves a training and mentoring approach, by providing theory, direct practice, and question and answer sessions. The results of the drawing and coloring activities show the...
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Pelatihan Teknik Sampling Dan Survey Untuk Meningkatkan Kinerja Karyawan PT Mustika Jaya Lestari Semarang
Yulianto, Safaat
; Khikmah, Laelatul
; Ambarwati, Atika Nurani
; Wijayaningrum, Taswati Nova
; Sulistijanti, Wellie
Inovasi Teknologi Informasi Dan Komputer Untuk Masyarakat
Vol 4
, No 1
(2024)
Survey is a very important step in supporting decision making in various fields. In conducting surveys, surveyors are required to collect data that must be approached by statistical methods. To be able to understand and conduct surveys correctly, an understanding of statistical analysis is needed, especially on quantitative data. The low understanding and analysis of data and the use of statistical methods make survey results with quantitative data cannot be completed correctly. To be able to co...
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Analisis Pengelolaan Keuangan UMKM Di Kecamatan Ungaran Timur
Jurnal Ilmiah Serat Acitya
Vol 11
, No 1
(2022)
Penelitian ini merupakan penelitian kuantitatif yang bertujuan untuk mengetahui besarnya pengaruh literasi keuangan, kompetensi sumber daya manusia dan sikap love of money terhadap pengelolaan keuangan UMKM di Kecamatan Ungaran Timur. Populasi yang digunakan yaitu 93 responden yang merupakan seluruh usaha kuliner yang ada di Kecamatan Ungaran Timur...
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Penerapan Algoritma Random Forest Untuk Menentukan Kualitas Anggur Merah
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 13
, No 2
(2020)
Abstract
In this study that was used as the object of research in classifying red wine based on the quality influenced by each red wine or red wine based on the content of each type of wine, from each attribute containing the composition in the wine seen which attributes most affect the quality of red wine, so that it will be known ingridents that can improve the quality of the wine, in this study was carried out by the application of Machine learning by comparing three algorithms of mining data...
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41 Sitasi