📅 01 August 2024

Pengaruh Persepsi Kemudahan Penggunaan, Efektivitas, dan Risiko Terhadap Minat Bertransaksi Menggunakan Financial Technology (POSPAY) pada Masyarakat Kabupaten Pemalang

Jurnal Ilmiah Manajemen Bisnis dan Ekonomi Kreatif
Universitas Persatuan Guru Republik Indonesia Semarang

📄 Abstract

This research aims to determine the influence of perceived ease of use, effectiveness and risk on interest in transactions using POSPAY financial technology among the people of Pemalang Regency. This research uses quantitative methods, where data collection techniques are carried out using questionnaires distributed online, This research processes data using the IBM SPSS 26 tool. The research results show that the test results show that the variables Perception of Ease of Use, Effectiveness and Risk are proven to have a positive and significant influence on interest in transactions using POSPAY financial technology in the people of Pemalang Regency

🔖 Keywords

#Perception of Ease of Use; Effectiveness; Risk

â„šī¸ Informasi Publikasi

Tanggal Publikasi
01 August 2024
Volume / Nomor / Tahun
Volume 3, Nomor 2, Tahun 2024

📝 HOW TO CITE

Naelan Nur Fariz; Ira Setiawati; Meiriyanti, Rita Meiriyanti, "Pengaruh Persepsi Kemudahan Penggunaan, Efektivitas, dan Risiko Terhadap Minat Bertransaksi Menggunakan Financial Technology (POSPAY) pada Masyarakat Kabupaten Pemalang," Jurnal Ilmiah Manajemen Bisnis dan Ekonomi Kreatif, vol. 3, no. 2, Aug. 2024.

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