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ANALYSIS OF FACTORS THAT CREATE PURCHASE DECISIONS AT MYKAN CAFE BEKASI: ANALYSIS OF FACTORS THAT CREATE PURCHASE DECISIONS AT MYKAN CAFE BEKASI
International Journal of Management, Business and Social Sciences
Vol 3
, No 02
(2025)
This study is based on the decline in revenue experienced by Mykan Cafe during 2023 compared to the previous year, which indicates a decline in consumer purchasing decisions. In the context of increasingly competitive culinary business competition, it is important to understand the factors that influence purchasing decisions to formulate an effective marketing strategy. So, this study was conducted to examine the factors that influence purchasing decisions at Mykan Cafe Bekasi. With the determin...
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Increasing Financial Management Awareness of Indonesian Immigrant Workers in Taiwan Through Training Activities
Brata, Ignatius Oki Dewa
; Bayunitri, Bunga Indah
; Laksono T. Y., H. R. Roosaleh
; Kartadjumena, Eriana
Indonesian Journal of Empowerment and Community Service
Vol 6
, No 1
(2025)
ABSTRACT
Limited understanding of financial management among Indonesian migrant workers (IMWs) in Taiwan often leads to financial instability, both during their employment and after returning home. One of the main contributing factors is the lack of access to financial education. This community service program aims to enhance the financial awareness and management skills of IMWs through a series of structured training activities. The method involved five key stages: needs assessment, material pr...
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Assistance in Handling Ergonomic Work Hazard Factors to Prevent MSDs in Informal Workers
Paskanita, Maria
; Suratna, Farhana Syahrotun Nisa
; Husna, Alifah Muti
; Ardhia , Berliana
; Kinasih, Eka Ayu Putri
; Wibisono , Mario
; Sulastri, Mia
; Romadhona , Novita Dwi
; Nur Arifin
; Dzakiyatunisa, Raihana
; Ardhana, Revan Wahyu
; Rahmatulah, Suci
Indonesian Journal of Empowerment and Community Service
Vol 6
, No 1
(2025)
Informal labour in the world is 57.8% according to ILO data in 2024. Indonesia has 59.11% proportion of informal employment in 2024 according to the Central Bureau of Statistics. Informal workers have hazardous factors that have not been identified and can cause injuries or occupational diseases. Informal cake-making workers who work 8 hours a day are potentially exposed to ergonomic hazards, fire hazards from cake baking and other occupational hazards. The purpose of this service is to pr...
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Perancangan Visual Branding Clothing Calumdrink.studio
Kemadha
Vol 15
, No 1
(2025)
Calumdrink.studio adalah brand fashion bertema street culture yang menggabungkan filosofi dan makna tersirat dari fenomena kehidupan dalam masyarakat ke dalam pakaian. Brand ini berfokus pada ekspresi visual yang mendalam dan reflektif dalam desainnya. Calumdrink.studio adalah menciptakan pakaian streetwear yang tidak hanya menarik secara visual tetapi juga memiliki narasi mendalam terkait fenomena sosial dan kehidupan masyarakat. Brand ini ingin menjadi medium ekspresi bagi individu yang ingin...
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UPAYA PENINGKATAN PRODUKTIFITAS UKM TAUGE DENGAN TEKNOLOGI LOW RPM BLOWING WATER MACHINE DI KALURAHAN MANDAN SUKOHARJO
Jurnal Pengabdian Masyarakat Unwahas
Vol 9
, No 2
(2025)
Taoge atau tokolan yang sering kita konsumsi sebenarnya adalah kecambah dari kacang hijau. Kebutuhan akan tauge sangat tinggi, tetapi permasalahannya adalah bagaimana menghasilkan kecambah tauge yang berkualitas dan tahan lama. Proses masih manual dan sederhana maka dibutuhkan sebuah teknologi untuk proses produksi sehingga hasilnya bisa maksimal. Tujuan dari program PMP adalah membantu permasalahan UKM Taoge Sunarmi dengan sentuhan teknologi dari tim PMP STT Warga Surakarta. Tek...
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Etika dan Kekayaan Intelektual dalam Wirausaha: Pilar Keberlanjutan Bisnis Modern
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
the digital and globalization era, entrepreneurs face complex challenges related to intellectual property rights (IPR) violations, such as piracy, brand counterfeiting, and idea theft. This phenomenon not only has an impact on the legal aspect, but also creates significant business ethics dilemmas. This study aims to analyze the relationship between the application of business ethics and IPR protection in the context of entrepreneurship, and to explore how the integration of the two can improve...
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Analisis Pengaruh Pendapatan Pembiayaan Ijarah Terhadap Pendapatan Total di Baitul Mal Watamwil (BMT) An-Nur Muhammadiyah Cimanggu Periode 2021-2024
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 3
, No 1
(2025)
This study aims to determine the effect of ijarah financing income on total income at BMT An-Nur Muhammadiyah Cimanggu for the 2021-2024 period. This research is a field research using a descriptive-analytical method, meaning that it describes and analyzes data in the field to draw precise and accurate conclusions. The approach used is a quantitative approach. In this study the data used is secondary data in the form of financial reports per semester provided by BMT. The data collection methods...
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Inovasi dan Kreativitas, Kunci dari Kesuksesan Kewirausahaan
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 2
(2025)
The crucial role that creativity and innovation play in fostering entrepreneurial success is examined in this study. Entrepreneurs must not only stay relevant but also promote sustainable growth in a fiercely competitive and quickly evolving business environment. Creativity and innovation are essential components that set successful companies apart from those that find it difficult to adjust. Despite their significance, little is known about the direct effects of these two ideas on entrepreneuri...
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Sosialisasi dan Penyuluhan Kolesterol: Jantung Sehat Dimulai dari Kolesterol yang Terjaga
Jurnal Pengabdian Masyarakat Al-Irsyad
Vol 7
, No 1
(2025)
Tingginya kadar kolesterol merupakan salah satu faktor risiko utama terjadinya penyakit jantung. Hiperkolesterolemia, yaitu kadar kolesterol darah melebihi 200 mg/dL, menjadi ancaman kesehatan yang signifikan terutama pada lansia. Kegiatan pengabdian ini bertujuan untuk meningkatkan pengetahuan mengenai pengendalian kolesterol serta memberikan skrining kesehatan dini pada lansia. Kegiatan dilaksanakan di Kelurahan Sidanegara, Kecamatan Cilacap Tengah, dengan melibatkan 39 peserta lansia. Program...
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Pengaruh Trend Fashion, Life Style, Brand Image Terhadap Keputusan Pembelian dan Niat Beli Ulang pada Dunia Hijab L-Scraft Lamongan
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
In today’s modern era there are a lot of muslim women who wear hijab with various models, motifs, trends that adjust to fashion trend, life style, brand image of today muslim women. The purpose of this study is to provide an understanding of marketing management and to find out the influence of trend fashion, life style, brand image on purchase decisions and repurchase intentions in the world of L-scraft Lamongan hijab. The sample taken was 90 and used the questionnaire distribution techni...
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