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PENGARUH LOKASI, EKUITAS MEREK, KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN MOBIL BEKAS
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study is to analyze the effect of location, brand equity, productquality and price on puchase decision used car and analyze the dominant variableinfluence to the purchase decision used car. This study is a survey. The population of theresearch is consumer buyers of used car Bursa Mobil Bekas Sriwedari Surakarta. Thesample was 100 people with convenience sampling technique. Data collection techniquesused questionnaires, observations and literature studies. Data analysis techni...
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PENGARUH HARGA, KUALITAS PRODUK, DAN MEREK TERHADAP MINAT BELI KONSUMEN
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study is to analyze the significance of the influence of price,product quality, brand on consumer purchase intention. This type of research is a surveyon consumer Rainovel’s Distro in Surakarta. Sample as many as 100 people withaccidental sampling method. Data collection techniques used questionnaires,observations and documentation. Data analysis used multiple linear regression. Theresults showed that 1) Prices has a significant effect on consumer purchase intention 2)Produ...
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PENGARUH KUALITAS PRODUK DAN WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN SHUTTLECOCK MEREK YUNDA DENGAN CITRA MEREK SEBAGAI VARIABEL MODERATING
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
In the current era of globalization, every craftsman or a small entrepreneur has tobe able to compete with big businesses improve consumer purchasing decisions, as wellas craftsmen shuttlecock in Pringgolayan Tipes Surakarta, in an effort to increase thepurchasing decisions of consumers by improving product quality, create word of mouthand maintaining brand image. The purpose of this study was to analyze the significanceof the influence of product quality, word of mouth and brand image of the br...
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PENGARUH AMBIENT CONDITION, SPACE AND FUNCTIONALITY DAN USE OF SIGN, SYMBOLS AND ARTIFACTS TERHADAP KEPUASAN DAN LOYALITAS KONSUMEN
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study is to analyze the effect of ambient condition, space andfunctionality and sign of symbols and artifacts to consumer satisfaction and consumerloyalty. This research is a survey of Serious Coffee consumers in Solo. The sampletechnique uses accidental sampling of 100 people. Data analysis use path analysis. Theresult of the research shows that ambient condition has significant effect to customersatisfaction. Space and functionality have a significant effect on customer sat...
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PERANAN KEPUASAN PELANGGAN SEBAGAI PEMEDIASI PADA PENGARUH KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
This study aims to analyze the effect of product quality on customer satisfaction;The effect of product quality on customer loyalty; The effect of customer satisfaction oncustomer loyalty; And the effect of product quality mediated by customer satisfaction.The type of research used is survey research on customer Srabi NotosumanNy.Handayani Solo with a sample of 100 respondents. Sampling technique was done byNonprobabiliti Sampling with purposive sampling technique. Data analysis usingclassical a...
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PENGARUH KOMPENSASI, MOTIVASI, KOMITMEN ORGANISASIONAL DAN PENGETAHUAN AKUNTANSI TERHADAP KINERJA KARYAWAN BAGIAN AKUNTANSI (Survei pada Koperasi Karyawan Perusahaan Manufaktur di Kabupaten Pati)
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 13
, No 3
(2017)
The performance of Accountants in conducting its work is influenced byvarious factors, such as compensation, motivation, organizational commitment andknowledge of accounting. The purpose of this study was to analyze the effect betweencompensation, motivation, organizational commitment and knowledge of accountingor partially simultaneously against the performance of an employee the accountingsection. This study used a case study on the employee's part in cooperativeaccounting Manufacturing Compan...
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PENGARUH KUALITAS SISTEM INFORMASI AKUNTANSI TERHADAP KINERJA KARYAWAN DENGAN INOVASI SEBAGAI VARIABEL MEDIASI
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 13
, No 3
(2017)
The purpose of this study is to analyze of: 1) the effect of accountinginformation system quality on employee performance 2) the effect of accountinginformation system quality to innovation 3) the effect of innovation on employeeperformance 4) the effect of quality of accounting information system onemployeeperformance with innovation as mediation variable. This research is a survey onemployee of finance and administration CV The Group's New Hope in Surakartaamounts to 35 people and all of them...
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PENGARUH GOOD CORPORATE GOVERNANCE TERHADAP KINERJA KEUANGAN PADA PERUSAHAAN MANUFAKTUR INDUSTRI DASAR DAN KIMA DI BEI PERIODE 2013 – 2015
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 13
, No 3
(2017)
This study aims to determine the effect of Good Corporate Governance onfinancial performance at basic and chemical industry manufacturing companies.Independent Variables Good Corporate Governance in this research is independentboard of commissioner, board of directors, audit committee, managerial ownership,and institutional ownership. The population in this study are all basic and chemicalmanufacturing companies listed on the Indonesia Stock Exchange (IDX) andcontinuously publish financial state...
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PENGARUH PROFITABILITAS DAN BIAYA OPERASIONAL TERHADAP PPh BADAN PERUSAHAAN MAKANAN DAN MINUMAN DI BEI (PERIODE 2013 – 2015)
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 13
, No 3
(2017)
The purpose of this study to determine the significance of the effect of the netprofit margin and operating expenses to the corporate income tax. The population inthis study is a food and beverage company listed in Indonesia Stock Exchange in2013-2015. Sampling techniques in this study using purposive sampling in order toobtain a sample of 11 companies out of 15 companies that meet the criteria of foodand beverage companies in the Indonesia Stock Exchange in the years 2013-2015.Data taken from t...
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PENGARUH KARAKTERISTIK TUJUAN ANGGARAN, LINGKUNGAN BIROKRASI, KOMITMEN MANAJEMEN, DAN KUALITAS SUMBER DAYA MANUSIA TERHADAP PENYERAPAN ANGGARAN
Jurnal Akutansi dan Sistem Teknologi Informasi
Vol 13
, No 3
(2017)
The purpose of this study is to analyze the influence of characteristics ofbudget objectives, bureaucratic environment, management commitment and humanresource quality to budget absorption. Type of survey research in sub-district inBanjarsari Sub-district Surakarta City. The population of employee research isdirectly related to the preparation of the budget of 46 people, all of which are usedas research samples with census techniques. Data collection techniques useddocumentation and questionnair...
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