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Implementasi Strategi Pemasaran UMKM Pempek Palembang FC Melalui Media Sosial Instagram
Daniel Antonius Wijaya
; Daniel Antonius Wijaya
; Devita Sari
; Astriani Astriani
; Aidil Ramadhani
; Dian Renita Andiani
; David Fernando
; Tiara Fitari
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2024)
This research aims to implement the marketing strategy of Pempek Palembang FC (Micro, Small, and Medium Enterprises) MSMEs through Instagram social media. Established in May 2022 in Bangka Belitung, Pempek Palembang FC offers Palembang specialty food products, namely pempek and tekwan. Despite its high market potential, this MSME faces serious challenges due to its lack of social media presence, resulting in limited marketing reach. This research used qualitative methods with interviews and obse...
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Eksplorasi Warisan Budaya Melayu: Seni, Kuliner, dan Festival yang Menyatu di Masyarakat
Elmustian Elmustian
; Viona Julya Marsha
; Elisia Elisia
; Nasya Aprilia Fitri
; Naila Amri
; Helicya Fitriani
; Surya Darma
; Winda Triski
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Vol 3
, No 4
(2024)
The cultural heritage of the Malay community encompasses various significant aspects that reflect its richness, values, and identity, from social systems to festivals celebrating tradition. The Malay community is known for its egalitarian approach, evident in their language, social interactions, and open markets where nobles and commoners could mingle freely. Traditional arts and crafts, performing arts, and cuisine showcase the unique and rich cultural heritage passed down through generations....
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Efektivitas Program Pengembangan Kompetensi Guru dalam Meningkatkan Kinerja di Sekolah
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Vol 3
, No 4
(2024)
The existence of a teacher competency development program is very important to improve their performance so that they can be said to be professional teachers. The teacher competency development program functions as a teacher transformation process. The real world of teacher work is student learning in classroom learning activities. Teacher performance is all the results of the teacher's efforts in delivering the learning process. educational goals, which include all activities related to his dut...
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Deteksi Dini Resiko Tinggi pada Kehamilan sebagai Upaya Menurunkan AKI dan AKB
Jurnal Suara Pengabdian 45
Vol 3
, No 4
(2024)
Kehamilan merupakan kondisi fisiologis yang sangat penting dalam kehidupan seorang wanita, namun kehamilan juga dapat menimbulkan berbagai risiko dan komplikasi, baik bagi ibu hamil maupun janin. Setiap tahun, sejumlah wanita meninggal dunia akibat masalah yang berkaitan dengan kehamilan, persalinan, atau komplikasi selama masa kehamilan. Komplikasi-komplikasi ini, baik yang bersifat fisiologis maupun patologis, dapat berpotensi meningkatkan AKI dan AKB. Oleh karena itu, deteksi dini terhadap fa...
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The Influence of Celebrity Endorsers and Product Knowledge on Purchase Decision for MS. Glow Skincare Product with Brand Image as an Intervening Variable
Proceeding. of The International Conference on Business and Economics
Vol 2
, No 2
(2024)
The purpose of this research is to determine the influence of celebrity endorsers and product knowledge on purchase decisions in MS. Glow Skincare Product with brand image as an intervening variable. Researchers collected research data with questionnaires which were distributed to consumers who bought MS. Glow Skincare Products. The research results based on the partial test (t Test) found that: a) there is a significant influence of celebrity endorsers on brand image, b) there is a significant...
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Analisa Rasio Keuangan Daerah untuk Mengukur Kinerja Pendapatan, Pajak, dan Belanja Kabupaten Blitar Tahun 2019-2023
Mega Tunjung Hapsari
; Eva Debi Fitriani
; Ira Sri Agmiana
; Arina Eka Nur Fadhilah
; Rihhadatul Aisy Qatrunnada S
; Chasa Puput Tri Mei A
; Saraya Izzati Shabira
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 4
(2024)
Regional financial ratio analysis is important to see how the region can manage finances effectively and efficiently. The results of financial analysis in Blitar Regency for the years 2019-2023 show that the Regional Financial Dependency Ratio fluctuates, with a high average of 72%, indicating a significant dependence on the central government. The Regional Financial Freedom Ratio, although increased during the Covid-19 pandemic, remains low at an average of 24%, indicating a pattern of consulta...
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PENGARUH DISIPLIN KERJA, BEBAN KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI DINAS PEKERJAAN UMUM DAN PENATAAN RUANG KOTA SURAKARTA
Jurnal Manajemen Sumber Daya Manusia
Vol 17
, No 1
(2024)
AbstrakTujuan penelitian ini adalah untuk menganalisis signifikansi pengaruh disiplinkerja, beban kerja dan lingkungan kerja terhadap kinerja pegawai Dinas PekerjaanUmum dan Penataan Ruang Kota Surakarta. Pengumpulan data menggunakan kuesioneryang disebarkan kepada responden. Sampel dalam penelitian ini berjumlah 70 orangpegawai dengan menggunakan teknik pengambilan sampel sensus atau sampling jenuh.Teknik analisis data yang digunakan dalam penelitian ini adalah analisis deskriptif dananalisis i...
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Graphical Analyzer Test of Misconception of 45o Angle as Optimal Angle in Projectile Motion
Purnama, Riki
; Andhika, Shidiq
; Nurul, Annisa Fitriani
; Cesariyanti, Yunissa
; Agustina, Rena Denya
Radiasi: Jurnal Berkala Pendidikan Fisika
Vol 17
, No 2
(2024)
Misconceptions still often occur when learning physics, especially in conducting research that is not consistently detailed in identifying an observation. In parabolic motion material, it is known that 45° is a special angle that produces the farthest distance. The misconception that 45° is the angle that produces the farthest distance has become a reference in learning in various educational institutions to date. The aim of this research is to identify and prove that the 45° angle is not an ele...
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Strategi Bank Syariah dalam Mempertahankan Loyalitas Konsumen : (Pada PT. BSI KCP Bukittinggi Sudirman)
Transformasi: Journal of Economics and Business Management
Vol 3
, No 3
(2024)
This research is motivated by an interesting phenomenon in the field where it is difficult for Sharia Banks to maintain customer loyalty because many customers switch to other banks due to the public's lack of knowledge of Sharia Banking. This research aims to find out the strategies or methods used by Bank Syariah Indonesia KCP Bukitinggi Sudirman in maintaining consumer loyalty so that consumers do not move to other banks which has an impact on decreasing financing achievements and collections...
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OPTIMASI PEMASARAN PRODUK PANGAN LOKAL MELALUI PELATIHAN TEKNOLOGI BERBASIS WEB DI CV TOTALINDO GEMILANG
Inovasi Teknologi Informasi Dan Komputer Untuk Masyarakat
Vol 4
, No 2
(2024)
Local food small and medium industries (SMIs) in Indonesia have great potential to grow, one of which is CV Totalindo Gemilang. CV Totalindo Gemilang is a business engaged in the production of traditional drinks made from spices or empon-empon. CV Totalindo Gemilang has great potential to grow in Indonesia, but is still constrained in the marketing aspect. Currently, marketing is still done conventionally. Lack of knowledge and skills in utilizing information and communication technology (ICT) i...
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