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HUBUNGAN TERPAAN IKLAN BUKALAPAK DI SCTV DENGAN MINAT BELI MAHASISWA ILMU KOMUNIKASI UNIVERSITAS SEBELAS MARET SURAKARTA ANGKATAN 2014
Solidaritas
Vol 1
, No 1
(2018)
BELI MAHASISWA ILMU KOMUNIKASI UNIVERSITAS SEBELAS MARET SURAKARTA ANGKATAN 2014Oleh:Aji Setya Purnama, Bedjo Sukarno, Siswanta  ABSTRACT Bukalapak is one of e-commerce sites in Indonesia. One of the marketing techniques by Bukalapak is advertise their product using television. Attractive ads can increase the buying interest of audiences who see that ad. The purpose of this study is to determine the positive and significant relations of Bukalapak advertisement exposure on SCTV with the buying...
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HUBUNGAN IKLAN POP-UP YOUTUBE DENGAN SIKAP USER (PENGAKSES)
Solidaritas
Vol 1
, No 1
(2018)
HUBUNGAN IKLAN POP-UP YOUTUBE DENGAN SIKAP USER (PENGAKSES)(Studi Korelasi Iklan Pop-up Youtube dengan Sikap User Mahasiswa Jurusan Teknik Informatika Universitas Surakarta)  Oleh :Resti Oktaviani, Drs. Bedjo Sukarno, M.Si , Dra. Nurnawati H.H, M.Si  AbstractPop-up ads on social media, like youtube is chosen as one of the advertising media. This study aims to determine the relationship between advertising and pop-ups with attitude youtube user (Accessors) in students majoring in Engineering...
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MODEL LOGIKA FUZZY SUGENO BERBASIS WEB UNTUK SELEKSI PENERIMA BEASISWA
Jurnal Ilmiah Sinus
Vol 16
, No 1
(2018)
One of the main problems emerging in the decision making process by human is the possibilities of bias decision caused by personal factors. This paper discusses the development of a Fuzzy Sugeno based decision support systems for selecting scholarship recipients which is implemented in a web based systems. The main objectives of the research are to result a Fuzzy Sugeno model which mimic human reasoning in the scholarship selection and to calculate recommendation value of every applicant. There...
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PERANCANGAN PERBANDINGAN IDENTIFIKASI TANDA TANGAN STATIK MENGGUNAKAN ALIHRAGAM WAVELET SYMLET DAN COIFLET
Gaung Informatika
Vol 11
, No 1
(2018)
Signatures are personal identities that can be used as evidence of document legality. The use of signs is fairly easy and simple, no expensive electronic equipmentneeded. This is what makes this signature is still common nowdays. The higher needs for transactions in society will give effects to the irresponsible parties. The lack ofsecurity tools for transactions or transactions involving this signature makes the roles of signature is at risk. The Signatures belongs to the authent...
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SOSIALISASI INTERNET SEHAT SEBAGAI UPAYA PENCEGAHAN PENGGUNAAN KONTEN PORNOGRAFI DI INTERNET BAGI PEMUDA PEMUDI GEDONGKUNING, TEGALTANDAN, BANGUNTAPAN, BANTUL
Gaung Informatika
Vol 11
, No 1
(2018)
The Internet can be a place for young people to do creativity and innovation. The phenomenon of widespread use of social media, especially among adolescents (10-24years) has a positive and negative impact on the development of adolescents today.Community Service Activities is a response from lecturers to the conditions orphenomena that exist in these communities. The influence of negative content on theInternet is the reason why socialization is necessary, the introduction of good and ageap...
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DESAIN APLIKASI KAMUS ISTILAH KOMPUTER BERBASIS ANDROID
Gaung Informatika
Vol 8
, No 2
(2018)
Information and Communication Technology (ICT) is one of the subjects is be taught in SMA. These subjects are learning about computer basic operations, computersoftware, computer hardware, CorelDraw graphic design, internet introduction, computer networks etc. In ICT subjects students use the package book as a learningsupport, in the book there are many computer terms in it. The many existing computer terms make some students have difficulty to understanding the subjects matter, b...
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DESAIN APLIKASI OBYEK WISATA KOTA PACITAN BERBASIS ANDROID
Gaung Informatika
Vol 8
, No 1
(2018)
The tourism sector is one of the main sectors of economic activity oriented to the expansion of employment and employment opportunities. Pacitan city in general has awide range of tourist attractions that are very potential to increase Pacitan income. In recent time, Pacitan Regency does not yet have an android application that providesinformation related to tourism in the pacitan that can be accessed offline and can access the locations which connected with google maps . The purp...
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PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN KONSUMEN MEMILIH PELAYANAN RAWAT INAP DENGAN VARIABEL MODERATING TINGKAT PENDAPATAN KONSUMEN
Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 7
, No 1
(2018)
Considering the development of hospital nowdays that is not only in social aspects but also in economi social ones make hospital to do marketing activities one of them is the marketing of hospital service which the activity is for costumer who want to use the hospital service, one of the service is the in patient service. The research aims at knowing the relation between mix marketing component and consumer’s incame rate to the consumer’s decision to choose the hospi...
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PERANCANGAN STRATEGI E-COMMERCE BERBASIS WEBSITE UNTUK MENINGKATKAN PENJUALAN (STUDI KASUS “SONGKETKITO†KAIN KHAS PALEMBANG)
Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 7
, No 1
(2018)
Songket is a special cloth of Palembang which is much in demand by the people both domestic and foreign. “Songket kito†is one of the businesses that produce a unique songket product Palembang. Songket from Palembang gets the title “Queen of All Fabrics†because it is one type of quality woven fabric because it is woven with gold and silver threads so that the songket cloth is quite expensive selling price. Marketing that only focuses on southern sumatera area gives the im...
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PENERAPAN STRATEGI PEMASARAN ONLINE ICE CREAM UBI UNGU (ICU) BERDASARKAN FANPAGE FACEBOOK
Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 7
, No 1
(2018)
The growing use of the internet has created an opportunity for entrepreneurs to attract consumers. The opportunity, utilized by entrepreneurs (MSMEs) to expand the reach of marketing through online advertising. Some discusses on MSMEs try to test the effectiveness of this approach on ice cream products with purple yams raw materials. Some articles describe the literature review of online advertising and how to make it work. In this article done the application of facebook fan...
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