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The Influence of Brand Image, Product Quality and Price on Purchasing Decisions at Starbucks Coffee Multatuli Medan
Proceeding. of The International Conference on Business and Economics
Vol 2
, No 2
(2024)
This research aims to examine the influence of brand image, product quality and price on purchasing decisions at Starbucks Coffee Multatuli Medan. In this research, the researcher distributed 75 questionnaires to consumers of Starbucks Coffee Multatuli Medan using accidental sampling, which is a method for testing coaecudental sampling, whoever the researcher meets by chance can be used as data used for sampling, if he is suitable as a data source and as long as 3 months. The researcher decided...
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Implementation of Blue Ocean Strategy (BOS) at the Opening of the UNINDRA PGRI Digital Business Department
International Journal of Research in Education
Vol 4
, No 2
(2024)
The decreasing number of student admissions, especially when the Covid-19 pandemic hit and the increasing number of universities in Jakarta, the competition is getting tighter. For this reason, implementing the Blue Ocean Strategy by opening a Digital Business major is the right way to get out of the competition and find new, unexplored opportunities and markets. The aim of this research is to describe the process of implementing BOS at the opening of the Digital Business major. The method used...
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The Influence Of Entrepreneurial Capabilities On Marketing Performance Moderated By Digital Marketing : Study On MSMEs In Semarang
Public Service And Governance Journal
Vol 5
, No 2
(2024)
One way to contact clients, develop real-time connections with them, and ultimately win their pleasure is by using digital resources through digital marketing. With the use of digital marketing tools, this study aims to ascertain how entrepreneurial marketing affects marketing performance in Semarang, Indonesia. The research population The Area Sampling approach and the Stratified Random Sampling Technique were the two steps of the sampling approach used in this investigation. Path analysis usin...
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Menciptakan Ruang Gerak yang Bebas dari Ancaman Kekerasan
Baiq Dewi Kamariani
; Nur Fitri Eka Asbarini
; Abdul Chalel Ramham
; Salmi Yuniar Bahri
; Hartiani Hartiani
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 3
, No 3
(2024)
This service was carried out in Perian Village involving several elements consisting of the local community, regional office, village government and KKN participants. The aim of this service is that it is hoped that participants can understand the factors that cause sexual violence and can avoid it, thereby creating a space for movement that is safe and free from the threat of violence. The methods used in this service are the lecture method, FDG and two-way discussion between resource persons a...
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Analisis Sentimen Pada Ulasan Produk Dengan Metode Natural Language Processing (NLP) : (Studi Kasus Zalika Store 88 Shopee)
Jurnal Elektronika dan Komputer
Vol 17
, No 1
(2024)
n today's digital era, customer reviews play a crucial role in purchasing decisions, but the large volume of reviews makes manual analysis difficult. Thus, a fast and accurate sentiment analysis method using Natural Language Processing (NLP) is needed. This research aims to analyze product reviews for the ZALIKA STORE 88 on Shopee using NLP. It involves preprocessing reviews, applying NLP techniques like tokenization, stemming, and lexical analysis, and automatically classifying sentiments. The...
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1 Sitasi
Kajian Daya Dukung Tapak Gedung Radjawali Culture Center Semarang: Site Carrying Capacity Analysis of Semarang Radjawali Culture Center Building
SARGA: Journal of Architecture and Urbanism
Vol 18
, No 2
(2024)
Salah satu aspek krusial dalam menilai kecukupan sebuah bangunan adalah daya dukung tapak. Studi ini mengkaji berbagai faktor seperti Koefisien Dasar Bangunan (KDB), Koefisien Lantai Bangunan (KLB), Garis Sempadan Bangunan (GSB), Jumlah Lantai Bangunan (JLB), Koefisien Dasar Hijau (KDH), dan Ruang Terbuka Hijau Pekarangan (RTHP). Penelitian ini bertujuan untuk mengidentifikasi dan menganalisis kesesuaian perancangan Gedung Radjawali Culture Center Semarang berdasarkan daya dukung tapak. Aplikasi...
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Peran Media Pembelajaran Kreatif Dalam Peningkatan Keterampilan Sains Anak Usia Dini di Kelurahan Kebonsari, Kecamatan Citangkil, Kota Cilegon
Siti Hanan
; Sherin Ramadhania
; Asih Setyo Rini
; Lucky Setiawan
; Sri Sukmawati
; Yolla Sukma Handayani
; Asep Rahmatullah
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 3
, No 3
(2024)
The lava lamp exercise with the children of kebonsari urban village, citangkil sub-district is a fun and educational activity that involves making simple lava lamps using materials easily found at home. This study aims to explore the children's experience of the lava lamp experiment, and its impact on their understanding of basic chemistry concepts, and chemical interactions. Through a teaching approach based on simple science experiments and participatory observation, children were given...
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Kelayakan Laboratorium Sebagai Penunjang Pembelajaran Siswa Kompetensi Keahlian Kuliner di SMK Negeri 1 Bangkalan
Jurnal Pengembangan IPTeks Seni Kuliner, Tata Rias, dan Desain Mode
Vol 16
, No 2
(2024)
This research aims to describe the feasibility of a laboratory as a support for students' learning in the Culinary Skills Competency program at SMKN 1 Bangkalan with the national education standards prepared by the Ministry of Education and Culture in 2021. From the results of research and calculations for several components, a total average of 87% for the feasibility of facilities and infrastructure stated that the laboratory at SMKN 1 Bangkalan was suitable for supporting learning and 52% for...
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Edukasi Terapeutik untuk Meningkatkan Kepatuhan Pembatasan Cairan Pasien Gagal Ginjal Kronik
ASJN (Aisyiyah Surakarta Journal of Nursing)
Vol 5
, No 1
(2024)
Latar belakang : Ketidakpatuhan pada pasien hemodialisa dapat menyebabkan komplikasi serius. Salah satu ketidakpatuhan yang sering terjadi yaitu mengenai kepatuhan pembatasan cairan. Akibat dari ketidakpatuhan tersebut dapat menyebabkan penumpukan cairan didalam tubuh dan zat lainya sehingga menyebabkan pasien merasa tidak nyaman hingga berakhir kematian. Warga kota Surakarta yang menjalani hemodialisa terdaftar sebagai penerima JKN berjumlah 586.166 jiwa. Oleh karena itu, Upaya yang dapat dilak...
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1 Sitasi
Penerapan Teknologi Dalam Manajemen Sumber Daya Pengelolaan Keuangan: Studi pada CV. Landel Elektrik Semarang
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 17
, No 1
(2024)
Technological developments have changed the landscape in various sectors, including health, education and industry. However, its influence in Human Resource Management (HR) and financial management is still an important research topic. This research was conducted at CV. Landel Elektrik Semarang, a company engaged in the distributorship of electrical equipment. This project, which employs forty-three people, aims to investigate the relationship between the use of technology and the management of...
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