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DAMPAK KUALITAS PRODUK, CITRA MEREK, DAN HARGA TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN: (Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Dian Nuswantoro Pengguna Laptop Acer)
Jurnal Manajemen Sosial Ekonomi
Vol 5
, No 1
(2025)
This study examines the effect of product quality, brand image, and price on consumer loyalty through satisfaction in students using Acer laptops at Dian Nuswantoro University. Data were collected from 115 respondents and analyzed using PLS-SEM through SmartPLS 4.0 software. The results show that product quality and brand image have a positive and significant effect on satisfaction, while price does not have a significant effect on satisfaction. On the other hand, only brand image and consumer s...
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The Influence of E-Service Quality, Brand Image, Security and Electronic Word Of Mouth (E-WOM) on Customer Loyalty at E-Commerce Blibli.Com in Jepara Regency
Perspective Humanities and Social Sciences
Vol 1
, No 1
(2025)
This study aims to analyze the influence of e-service quality, brand image, security and electronic word of mouth (E-WOM) on customer loyalty on E-Commerce Blibli.com in Jepara Regency. The research method used in this study uses quantitative research methods. The sample used in this study were E-Commerce Blibli.com customers in Jepara Regency as many as 125 respondents using purposive sampling techniques. The data collection method used a questionnaire. The data analysis method used SPSS softwa...
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Upaya Peningkatan Kinerja Ilmiah Mahasiswa Dengan Lembar Kerja Berbasis Proyek Pada Penurunan Kesadahan Dengan Adsorben Tulang Ayam
Jurnal Inovasi Pendidikan Sains (JIPS)
Vol 6
, No 1
(2025)
Penelitian ini bertujuan untuk mendeskripsikan aktivitas dan kinerja ilmiah mahasiswa pada penerapan lembar kerja berbasis proyek untuk mengembangkan kinerja ilmiah pada penurunan kesadahan air sumur dengan adsorben limbah tulang ayam. Penelitian ini menggunakan metode pre-eksperimen dengan desain one shot case study. Subjek dari penelitian ini adalah mahasiswa semester VI prodi pendidikan kimia UIN Sunan Gunung Djati Bandung yang mengikuti mata kuliah kimia pemisahan. Hasil penelitian ini menun...
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OPINI PUBLIK BERDASARKAN TEORI AGENDA SETTING PADA PROSESPERENCANAAN PEMINDAHAN IKN
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 2
(2025)
Pemerintah merencanakan pemindahan ibu kota negara (IKN) ke Kalimantan Timur, yang telah disepakati oleh DPR RI pada awal 2022. Meskipun terdapat lebih dari enam pertimbangan utama, alasan ini belum cukup untuk menggerakkan IKN dari DKI Jakarta ke Kalimantan Timur. Penelitian ini mengevaluasi kebijakan publik terkait pemindahan IKN menggunakan pendekatan deskriptif kualitatif, menganalisis substansi dan implementasi kebijakan, serta meneliti tanggapan para pemangku kepentingan. Proses ini menyor...
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TRAINING ON THE USE OF THE PADLET PLATFORM AS A DIGITAL LEARNING MEDIA FOR ELEMENTARY SCHOOL TEACHERS
Abdi Masya
Vol 6
, No 1
(2025)
The development of the world of technology in the current era can be a strong impetus to optimize technology in various fields, including the world of education, one of which is in the form of digital learning media. Elementary school teachers in Trenggalek Regency find it difficult to use digital learning media due to lack of knowledge and training regarding the use of digital media, teachers still do not master the use of digital platforms that can be used as learning media, variations in the...
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Analisis Strategi Pengembangan Koperasi LKMS Amanah Berkah Nusantara dengan Pendekatan Matriks Space
Populer: Jurnal Penelitian Mahasiswa
Vol 4
, No 2
(2025)
In order to provide financial access to groups in society that are not yet fully served by formal financial institutions, cooperatives have become very important. LKMS Amanah Berkah Nusantara Cooperative is one example of a sharia cooperative, with a non-profit model and a strong social orientation, this cooperative is here to be a solution to financial problems in the business being run. The cooperative needs to be more adaptive in strategizing its development in the face of changes in the curr...
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ANALISIS PENGGUNAAN ALAT PELINDUNG DIRI SEBAGAI ANTISIPASI KECELAKAAN KERJA PADA KARYAWAN BAGIAN PRODUKSI DI SENTRA INDUSTRI MEBEL DESA SERENAN
Jurnal Ilmu Kesehatan Masyarakat Berkala
Vol 7
, No 1
(2025)
Background: The use of Personal Protective Equipment (PPE) at the Serenan Village Furniture Industry Center is still low, although it is important to prevent work accidents. Based on data from BPJS Employment 2023 and Permenaker No. 8 in 2010, many accidents were caused by negligence in the use of PPE. Early observations show that only 30% of workers use it. Method: This research uses qualitative methods with interviews, observation, and documentation techniques for 12 production and finishing w...
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Efisiensi Teknis Usahatani Bawang Merah di Kabupaten Nganjuk dengan Fungsi Produksi Cobb Douglass Stokastik Frontier
Journal of Agribusiness, Social and Economic
Vol 5
, No 1
(2025)
This study aims to analyze the technical efficiency of shallot farming in Nganjuk Regency using the Cobb-Douglas Stochastic Frontier production function approach. The research was conducted in four sub-districts with a total of 130 farmer respondents. Sampling was carried out using the accidental sampling technique, and data were analyzed using the Maximum Likelihood Estimation (MLE) method. The results show that the technical efficiency of shallot farmers is relatively high, with an average sco...
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Strategi Pemasaran Digital Agribisnis Kopi Robusta (Coffea canephora) Sebagai Upaya Peningkatan Pendapatan Petani Kopi di Kabupaten Tulungagung
Journal of Agribusiness, Social and Economic
Vol 5
, No 1
(2025)
Robusta coffee (Coffea canephora) is one of the leading commodities in Tulungagung Regency that has great potential to be developed through an agribusiness approach. However, limited market access and low product competitiveness are the main challenges for coffee farmers in increasing their income. This study aims to formulate an effective digital marketing strategy in supporting robusta coffee agribusiness and analyse its impact on increasing farmers' income. The method used was a descriptive q...
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Strategi Preventif dan Represif Satuan Polisi Pamong Praja dalam Menertibkan Pedagang Kaki Lima di Kabupaten Aceh Besar
Jurnal Media Administrasi
Vol 10
, No 1
(2025)
The regulation of street vendors (PKL) in Aceh Besar Regency is part of the local government's efforts to maintain public order and manage public space effectively. This study aims to analyze the preventive and repressive strategies implemented by the Municipal Police Unit in regulating street vendors. A qualitative descriptive approach was employed, with data collected through observation, interviews, and documentation. The findings reveal that preventive strategies are carried out through guid...
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