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Strategi Pemasaran Digital dalam Pengembangan Bisnis UMKM
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
In the rapidly developing digital era, technology provides opportunities and challenges for society, especially in the economic and business sectors. This study aims to review digital marketing strategies that can help the development of Micro, Small, and Medium Enterprises (MSMEs). Using qualitative research methods and literature studies, this study found that digital marketing allows MSMEs to expand market share, attract customers, and build closer relationships with consumers. Digital market...
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Hubungan Pengetahuan Ibu Postpartum dengan Manfaat Rawat Gabung di RS Bhayangkara Banjarmasin Kalimantan Selatan
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 4
(2024)
Combined care is a care system where babies and mothers are treated in one unit. In its implementation, the baby must always be by the mother's side from birth until he returns home. The advantages of combined care are that it promotes the use of breast milk, emotional contact between mother and baby is established from an early age, mothers can learn to take care of babies and mothers can immediately report strange baby conditions they encounter. The purpose of this study is to determine the re...
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Golok-Golok Menthok: Exploring The Relationship of Religion and Culture in Transmitting Gender Equality Values
Jurnal Progress: Wahana kreativitas dan Intelektualitas
Vol 12
, No 2
(2024)
This research is motivated by the stagnation of Indonesia's gender equality index score, which ranks 87 out of 146 countries, the strong influence of patriarchal values, and the high rate of gender-based violence. This condition demands a more practical approach to promoting gender equality, primarily through inclusive education from an early age. The golok-golok menthok tradition in Kudus, Central Java, was chosen as the object of study because it has great potential to integrate gender equalit...
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Evaluasi Keamanan Website dengan Menggunakan Metode NIST SP 800-115
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 4
(2024)
Perkembangan teknologi yang semakin meningkat seiring dengan berjalanya waktu dimana semua pengguna harus mempelajari teknologi yang semakin berkembang. Dengan perkembangan yang semakin meningkat maka ancaman dalam pengguna internet akan semakin meningkat akan serangan siber dengan mencuri data atau informasi peribadi melalui website. Maka perlu dilakukan pengujian kerentanan keamanan pada website untuk mengurangi ancaman dari serangan siber dengan memberikan solusi yang dapat digunakan sebagai...
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Analisa Penjualan Sparepart Pada PT Astra International Bmw Semarang Dengan Menggunakan Algoritma Eclat
Jurnal Elektronika dan Komputer
Vol 17
, No 2
(2024)
PT Astra International BMW Semarang is a company operating in the automotive sector with 3 supporting pillars, namely Sales, Aftersales and Spare Parts for BMW car units. The availability of spare parts is one of the determining factors for consumer satisfaction with the company because if the spare parts stock is empty it will cause consumer disappointment with the company. By using spare parts sales transaction data for the period January 2019 – June 2023, totaling 52,162, it will be utilized...
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Prediksi Stok Tanaman Hidroponik dengan Artificial Intelligence: Ensemble Learning dengan Optimasi Evolusioner
Putu Bagus Adidyana Anugrah Putra
; Septian Geges
; Oktaviani Enjela Putri
; I Made Bayu Artha Pratama
Jurnal Elektronika dan Komputer
Vol 17
, No 2
(2024)
Hydroponic plant cultivation is booming, but stock and sales are hard to predict. Poor prediction can cause farmers to overstock and lose money. This study suggests a framework that uses several machine learning models, including Linear Regression (LR), Random Forest (RF), Decision Tree (DT), and Extreme Gradient Boosting. "Ensemble Learning," which combines these models, should yield more accurate and generalizable results than a single model. This framework is assessed using historical hydropo...
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Upaya Keluarga Mengolah Makanan Bergizi dengan Bahan Pangan Lokal dalam Mencegah Stunting
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 4
(2024)
This article examines family efforts to prevent stunting through nutritious food processing based on local food ingredients. Stunting, as a result of chronic malnutrition in the first thousand days of life, threatens the quality of physical growth, cognitive development, and long-term productivity. The utilization of local food ingredients such as vegetables, fruits, animal protein, and regional carbohydrates is considered a strategic solution that is affordable, nutritious, and easily accessibl...
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THE INFLUENCE OF VARIOUS PLANTING MEDIA COMPOSITIONS AND CONCENTRATIONS OF GROWTH REGULATORY SUBSTANCES ON THE YIELD OF GREAT RED CHILLI
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 8
, No 2
(2024)
Large red chilies (Capsicum annuum L.) have high economic value in the Indonesian market. The large market demand for horticultural products provides high opportunities for farmers to increase their production, including red chilies. Efforts to get high red chili yields by using good planting media and the application of organic ZPT. This research aims to examine the composition of growing media and PGR on the generative phase of red chilies. This research was carried out from 15 May 2023 to 21...
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Implementasi Strategi Pemasaran UMKM Pempek Palembang FC Melalui Media Sosial Instagram
Daniel Antonius Wijaya
; Daniel Antonius Wijaya
; Devita Sari
; Astriani Astriani
; Aidil Ramadhani
; Dian Renita Andiani
; David Fernando
; Tiara Fitari
Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan
Vol 3
, No 1
(2024)
This research aims to implement the marketing strategy of Pempek Palembang FC (Micro, Small, and Medium Enterprises) MSMEs through Instagram social media. Established in May 2022 in Bangka Belitung, Pempek Palembang FC offers Palembang specialty food products, namely pempek and tekwan. Despite its high market potential, this MSME faces serious challenges due to its lack of social media presence, resulting in limited marketing reach. This research used qualitative methods with interviews and obse...
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Penerapan Business Model Canvas untuk Mengembangkan Strategi Bisnis ACW Studio
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
The development of digital technology has opened significant opportunities for the website development industry to innovate, particularly through the implementation of Augmented Reality (AR) technology. This study explores the application of the Business Model Canvas (BMC) in designing a business strategy for ACW Studio, a website development service company utilizing AR technology. By integrating AR, ACW Studio offers a unique value proposition, such as creating interactive websites and AR-base...
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