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PENGARUH PEMASARAN RELASIONAL DAN NILAI PELANGGAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN SEBAGAI VARIABEL MODERASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 3
(2017)
The purpose of this study was to analyze the effect of relationship marketing,customer value and customer satisfaction to customer loyalty and analyze the effect ofrelationship marketing and customer value on customer loyalty with satisfaction as amoderating variable. This study is a survey. The type of data used quantitative andqualitative data. The data source used primary data sources and secondary data. Thestudy population is consumer Warung Pecel Solo. The research sample of 100 peoplewith...
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PENGARUH AMBIENT CONDITION, SPACE AND FUNCTIONALITY DAN USE OF SIGN, SYMBOLS AND ARTIFACTS TERHADAP KEPUASAN DAN LOYALITAS KONSUMEN
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 4
(2017)
The purpose of this study is to analyze the effect of ambient condition, space andfunctionality and sign of symbols and artifacts to consumer satisfaction and consumerloyalty. This research is a survey of Serious Coffee consumers in Solo. The sampletechnique uses accidental sampling of 100 people. Data analysis use path analysis. Theresult of the research shows that ambient condition has significant effect to customersatisfaction. Space and functionality have a significant effect on customer sat...
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SOFT DIPLOMACY KONSULAT JENDERAL REPUBLIK INDONESIA (KJRI) KOTA KINABALU PADA HUBUNGAN PERDAGANGAN INDONESIA – NEGERI SABAH, MALAYSIA
Transformasi: Jurnal Ilmu-Ilmu Sosial
Vol 1
, No 30
(2017)
Consulate General of Republic of Indonesia Kota Kinabalu as a representative of Indonesiaitself in Sabah, Malaysia has a important part in developing cooperation especially at bilateraltrade using soft diplomacy. The reason of using the soft diplomacy is because it gives aneffective result to fulfilled national interest of a country. The purpose of this research is to findout the implementation of Soft Diplomacy in trade relation Indonesia – Sabah, Malaysia. Theproblem of this research is how...
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ANALISIS PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN DALAM MEMBENTUK NIAT BELI ULANG
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 1
(2017)
Aim of this research are to explain 1,2) influence of product quality and servicequality to customer satisfaction; 3,4) explaining product quality and service quality tocustomer satisfaction and 5) customer satisfaction to re-purchase intention.Thisresearch is conducted at Rumah Makan Pecel Solo branch Solo. Sample measurement isused as 135 respondents with non-probability sampling tekhnique and purposivesampling method. Data analysis technique used is Structural Equation Modelinganalysis techni...
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4 Sitasi
PENGARUH STRES KERJA DAN KOMPENSASI TERHADAP KINERJA KARYAWAN DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (Survei pada Karyawan PT Indaco Warna Dunia Karanganyar)
Jurnal Ekonomi dan Kewirausahaan
Vol 17
(2017)
PT Indaco Warna Dunia Karanganyar in conducting its operational activitiestrying to improve employee performance. Factors affecting the performance ofemployees is the stress of work, compensation and job satisfaction. The purpose ofresearch is to analyze the significance of the effect of work stress on job satisfaction andcompensation to the employees of PT Indaco Warna Dunia Karanganyar, analyze thesignificance of the effect of work stress, compensation and job satisfaction on theperformance of...
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PENGARUH KERAGAMAN MENU, KEPERCAYAAN DAN NILAI PELANGGAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 17
, No 2
(2017)
This study aimed to analyze the effect of the diversity of the menu, trust andcustomer value on customer satisfaction and loyalty, and satisfaction mediates the effectof the diversity of the menu, trust and customer value on customer loyalty. This studyuses primary and secondary data. The sampling technique used purposive sampling.Data were analyzed using analysis of Structural Equation Modeling (SEM) wiht IMBsoftware SPSS Amos 20. The results of the analysis obtained significant influence thedi...
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ANALISIS PERBEDAAN WEDANGAN TRADISIONAL DAN MODERN DILIHAT DARI KUALITAS PELAYANAN DAN KEPUASAN KONSUMEN
Research Fair Unisri
Vol 1
, No 1
(2017)
Warung wedangan termasuk dalam kategori sektor perekonomian informal yangspesifik bagi Kota Solo. Dalam perkembangannya warung wedangan atau HIK (HidanganIstimewa Kampung) mengalami kemajuan yang pesat. Dalam penelitian ini, konsep wedangantradisional dibandingkan dengan wedangan modern. Penelitian ini menggunakan survei, untukmenganalisis perbedaan kualitas pelayanan dan kepuasan konsumen wedangan tradisional danmodern, sebagai upaya meningkatkan kualitas pelayanan dan kepuasan konsumen. Popula...
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PENGARUH HUTANG, UKURAN PERUSAHAAN DAN MODAL SENDIRI TERHADAP PROFITABILITAS PERUSAHAAN PERHOTELAN DI INDONESIA DENGAN STRUKTUR MODAL SEBAGAI VARIABEL INTERVENING.
Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 6
, No 1
(2017)
This study aims to identity the impact of fnancial leverage, corporate size and capital on the proftability of hotel’s company in Indonesia. The Study used capital structure as an intervening variable. On this Study, the researcher selected the fnancial data from 10 Hotel’s Company which is listed in Indonesian Stock Exchange. The period of research are 10 years from 2007 untill 2016. Based on the fnancial data provided, the researcher has 100 obeservation data. The Study...
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ANALISIS PENGARUH WORD OF MOUTH, LOKASI, DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN (Survei Konsumen pada Warung Soto Seger Mbok Giyem di Boyolali)
Jurnal Ekonomi dan Kewirausahaan
Vol 16
, No 4
(2017)
The purpose of this study was to analyze: 1) the effect of entrepreneurial characteristics on student’s entrepreneurship intentions 2) the effect of entrepreneurship motivation on student’s entrepreneurship intention, and 3) the effect of entrepreneurial characteristics on student’s entrepreneurship intenton with on the entrepreneurship motivation as a moderating variable. This study is a survey. The study population were students of the Faculty of Economics Slamet Riyadi University Suraka...
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PENGARUH MOTIVASI DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN DENGAN KOMPENSASI SEBAGAI VARIABEL MODERASI
Jurnal Manajemen Sumber Daya Manusia
Vol 10
, No 1
(2016)
The aim of this study was the effect of motivation on employee performance; the influence of organizational culture on employee performance; the influence of compensation on employee performance; motivational influence on employee performance moderated by compensation; the influence of organizational culture on employee performance moderated by compensation. The population in this study were all employees of PT Janetra Sukoharjo as many as 30 people. The technique of collecting data using questi...
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