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Menampilkan 11–20 dari 32 artikel
Peran Artificial Intelegence (AI) dalam Mempersonalisasi Pengalaman Pelanggan
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Vol 4
, No 1
(2025)
This study examines the role of Artificial Intelligence (AI) in personalizing customer experiences, focusing on the benefits, challenges, and opportunities presented by this technology. AI enables companies to enhance operational efficiency while creating more personalized customer experiences through deep data analysis. The technology provides relevant product and service recommendations, optimizes every stage of the customer journey, and improves engagement and satisfaction. The research was c...
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4 Sitasi
Comparative Analysis of Classification Methods in Sentiment Analysis: The Impact of Feature Selection and Ensemble Techniques Optimization
Defit, Sarjon
; Universitas Putra Indonesia “YPTK” Padang
; Windarto, Agus Perdana
; STIKOM Tunas Bangsa
; Alkhairi, Putrama
; STIKOM Tunas Bangsa
Telematika
Vol 17
, No 1
(2024)
Optimizing classification methods (forward selection, backward elimination, and optimized selection) and ensemble techniques (AdaBoost and Bagging) are essential for accurate sentiment analysis, particularly in political contexts on social media. This research compares advanced classification models with standard ones (Decision Tree, Random Tree, Naive Bayes, Random Forest, K-NN, Neural Network, and Generalized Linear Model), analyzing 1,200 tweets from December 10-11, 2023, focusing on "Indones...
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14 Sitasi
PARTICIPATION DECISION MAKING, PSYCHOLOGICAL EMPOWERMENT, JOB RELEVANT INFORMATION AND MANAGERIAL PERFORMANCE
Dinamika Akuntansi Keuangan dan Perbankan
Vol 12
, No 2
(2023)
This study intends to investigate how psychological empowerment and job-relevant information are affected by participatory decision-making, as well as how this affects managerial performance. The self-determination theory and information processing theory served as the foundation for the research model. The study's participants included all of the Central Federation of Credit Union Cooperatives in Indonesia's managers of credit union cooperatives, according to a questionnaire. Path analysis and...
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Pengaruh Lokasi, Cita Rasa, dan Harga Terhadap Keputusan Pembelian di Sate Pak Eko Satak Kecamatan Puncu Kediri
Populer: Jurnal Penelitian Mahasiswa
Vol 2
, No 4
(2023)
This research explains the influence of location, taste and price on purchasing decisions at Sate Pak Eko Satak, Puncu Kediri District. The method in this research is the quantitative method and the technical analysis used is validity test, reliability test, correlation test, multiple linear regression analysis, t test (partial test), f test (simultaneous test), and R2 coefficient of determination test. The population in this study was 100 respondents. The sample collection technique in this res...
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Pengaruh Harga, Lokasi dan Kualitas Pelayanan terhadap Keputusan Pembelian Produk Pertanian di Toko MitraTani Ds.Gelang Kab. Madiun
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 4
(2023)
There are factors such as price, location and service quality which greatly influence purchasing decisions. If these factors influence purchasing decisions, consumers tend to make repeat purchases. The aim of this research is to explain the partial and simultaneous influence of price, location and service quality on purchasing decisions for agricultural products at Mitra Tani Shop Ds.Gelang, Madiun Regency. This research uses quantitative methods with a population of 8,184 consumers using the Ac...
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Pengaruh Lingkungan Kerja Nonfisik, Reward, Punishment Terhadap Produktivitas Kerja Pegawai Dinas Penanaman Modal Dan PTSP Jombang
Transformasi: Journal of Economics and Business Management
Vol 2
, No 3
(2023)
The purpose of this study was to determine the effect of non-physical work environment, reward and punishment on the work productivity of employees of the Jombang Investment and PTSP Office. This study uses a quantitative approach, with a sample size of 35 respondents. The sampling method uses saturated sampling. Data collection was done through distributing questionnaires. Data analysis techniques in this study used validity test, reliability test, normality test, linearity test, heteroscedasti...
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Penelitian Kualitatif Terhadap Hukum Empiris
Jurnal Penelitian Serambi Hukum
Vol 16
, No 02
(2023)
Abstract
separation of law between the normative aspects that stand outside of the social phenomena will mislead our analysis about the law, because the social facts are needed as the runway for legal development so there we need for awareness about normative legal research studied in complementary empirical legal research. . in methodical empirical legal research it is often limited to data collection that goes a long way and is misinterpreted as quantitative research, where in fact what...
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Student Errors In Solving Story Problems With Fraction Count Operations; Analysis On Class VII Students
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 2
, No 2
(2023)
. Fraction is one of the materials in mathematics subject in class VII odd semester, which students must master well. Because this material continues from elementary school. Fraction is related to every day, and many problems use the concept of fractions. The research aims to describe the errors according to Newman's procedure, which students carry out to solve the issues. The methods used in data collection were tests and interviews. The written examination was given to class VII 15 students as...
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Implementasi Business Model Canvas (Bmc) Dalam Perencanaan Strategi Pemasaran Toreko
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 1
(2023)
Setiap bisnis tentunya memiliki strategi pemasaran yang akan dimplementasikan untuk mencapai tujuan yang telah direncanakan. Pada bisnis Toreko juga memiliki strategi pemasaran untuk menyampaikan produk yang dihasilkan kepada konsumen. Untuk merencanakan strategi pemasaran, Toreko menggunakan model bisnis yaitu Business Model Canvas (BMC) yang terdiri dari sembilan elemen yaitu costumer segments, value propositions, channels, customer relationship, revenue streams, key resources, key activities,...
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7 Sitasi
Strategi Marketing Mix Untuk Meningkatkan Volume Penjualan Pada Usaha Toreko
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 2
, No 1
(2023)
Marketing mix adalah strategi pemasaran produk yang digunakan bisnis untuk bersaing dalam dunia bisnis yang kompetitif. Tujuan penelitian ini adalah meningkatkan pengetahuan dan keterampilan strategi pemasaran yang tepat sehingga dapat meningkatkan omset dan laba penjualan produk toreko. Untuk mencapai tujuan tersebut harus mengadopsi dan memperkuat kebijakan di empat bidang yang terkait dengan pengaruh strategi bauran pemasaran (Marketing Mix) terhadap efektivitas volume penjualan pada usaha to...
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1 Sitasi