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ANALISIS INFLUENCER MARKETING, VIRAL MARKETING DAN ONLINE CUSTOMER REVIEW TERHADAP KEPUTUSAN PEMBELIAN
Purnomo, Nanto
; UNIVERSITAS ISLAM LAMONGAN
; Damayanti, Erlita
; Universitas Islam Lamongan
; Rohmawati, Dia Putri
; Universitas Islam Lamongan
; Lidiawati, Baiq Meri
; Universitas Islam Lamongan
Probisnis
Vol 16
, No 2
(2024)
ABSTRAK
Aktivitas marketing menjadi salah satu peranan penting yang perlu diperhatikan karena marketing merupakan salah satu cara yang dapat dilakukan bagi pelaku bisnis untuk menarik perhatian konsumen agar dapat menciptakan rasa keinginan konsumen untuk membeli sebuah produk tertentu. Saat ini teknologi internet menjadi alternatif dalam sebuah strategi marketing salah satunya disebut dengan digital marketing. Dari hal tersebut dipandang perlu dilakukan penelitian terkait strategi-strategi digi...
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Penerapan Konsep Green Building Pada Gedung Bangunan Perkantoran Konsultan Lingkungan Di Surabaya
Jurnal Universal Technic (UNITECH)
Vol 3
, No 1
(2024)
Sustainability Development is one of the target to be achieved in order to maintain the sustainability of future generations without reducing the needs of present. One form of sustainable development that is implemented is green building certification to assess the level of efficiency savings that have been made. This study aiming to analyze the application of green building concept in office buildings. Application analysis was carried on on energy, water, and material efficiency aspects using E...
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Peran Milenial Dalam Melejitkan Literasi Koperasi Syariah Di Revolusi Industri 4,0.
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 3
, No 2
(2024)
This research aims to provide an overview in the form of a portrait of the role of millennials in boosting sharia cooperative literacy in industry 4.0. This is done to be aware of Islamic law, including sharia-based cooperatives. The method used in this journal is the method used in this paper is descriptive analysis or in the language of 'Ulum Al-Quran it is called the tafsir tahlili method. Literacy culture is understood as science and civilization. Islam highly values science and knowledge....
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Upaya Pengolahan Dan Pemanfaatan Air Limbah Domestik Pada Stasiun Pengisian Bulk Elpiji di PT X
Jurnal Universal Technic (UNITECH)
Vol 3
, No 1
(2024)
In the wastewater industry, it is divided into 2, specifically wastewater from home activities and production. Domestic activity wastewater comes from all worker sanitation activities and industrial supporting facilities such as prayer rooms, canteens and toilets. Waste water from these activities must be treated first so that it does not pollute the surrounding environment. PT X is an industry that operates in the field of bulk LPG filling stations which has made efforts to process and also uti...
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Upaya Pengelolaan Dan Pemanfaatan Dalam Air Limbah Domestik Tekstil Pencetakan Kain di PT X
Jurnal Universal Technic (UNITECH)
Vol 3
, No 1
(2024)
The fabric printing industry makes a major contribution to various kinds of textile products, its by-products, liquid waste, require special attention in environmental management.
Most of the liquid waste originating from the fabric printing industry consists of dyes, solvents and other processing chemicals. To prevent negative effects on water quality and the surrounding environment, managing this waste is very important. To achieve sustainability, advances in liquid waste processing technology...
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Pengaruh Social Media Marketing Terhadap Keputusan Pembelian yang Dimediasi Word of Mouth Marketing
Public Service And Governance Journal
Vol 5
, No 1
(2024)
This study aims to analyze the influence of Social Media Marketing mediated by word of mouth on purchasing decisions at the JajanDaging Online Store. Many companies are switching from conventional promotional media to digital promotional media in marketing their products, because most Indonesian people already have internet access. Social media is one of the media that can be used to carry out promotional activities using the internet. The use of Instagram social media will form an effective mar...
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Analisis Persimpangan Hukum Positif Dan Perilaku Masyarakat Desa Karangharjo, Silo, Jember Dikaji Melalui Pendekatan Sosiologi Hukum
Mohammad Misbaqul Arfah
; Ichah Yunia Rahmawati
; Dhaifina Dewita Ayu
; Siti Faizeh
; Fauzi Rohman
; Tasya Defana Belinda
; Iyaksa Tirta Amukti
Public Service And Governance Journal
Vol 5
, No 1
(2024)
This research discusses the phenomenon of the people of Karangharjo Village, Silo District, Jember Regency who tend to behave deviantly from positive Indonesian law, more specifically related to the problem of early marriage, high rates of divorce, domestic violence and high cases of stunting that occur in children which is normalized by local community. In 2022, there will be 50,673 applications for marriage dispensation, 516,344 divorce cases, where 80% of these divorce cases are experienced b...
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Pengaruh Strategi Penjualan, Kualitas Pelayanan Terhadap Kepuasan Pelanggan : (Studi Pada Pelanggan Apotek Kimia Farma Kota Bima)
Public Service And Governance Journal
Vol 5
, No 1
(2024)
A pharmacy is a place that carries out pharmaceutical activities which has an important role in obtaining information about drugs. In this case, pharmacists have the responsibility to create customer satisfaction. Customer satisfaction is the key to the success of a business. Different services will also have a very significant impact on a pharmacy. Apart from that, the company must also market its products by implementing the right sales strategy, because by implementing the right strategy the...
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Penerapan UU No. 18 Tahun 2008 Terhadap Etika Masyarakat Lingkungan V Kelurahan Sidorejo Dalam Membuang Sampah
Tawarika M. Pandiangan
; Alissa P. Simbolon
; Mantasia Hasibuan
; Mario Fany Manurung
; Rahmi Siregar
; Florensia Silaban
; Ramsul Nababan
; Maulana Ibrahim
Public Service And Governance Journal
Vol 5
, No 1
(2024)
Littering has become a problem for environmental hygiene and health threatening people in the red zone. It is feared that it becomes a seductive ethic. The ward head serves as a local government geographically a territory closer to the community being led. As a result of his hand being extended to assist his duty, which includes the administration of environmental order and security surveillance and the dynamics of community life has been observed and faced by the ward's head. The study was aime...
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Analisis Pertumbuhan Jumlah Kargo Terhadap Kegiatan Ekspor Impor Pasca Covid – 19 Pada Terminal Internasional PT. Indonesia Kendaraan Terminal Tbk.
Public Service And Governance Journal
Vol 5
, No 1
(2024)
The aim of this research is to determine the flow of growth in export and import activities after Covid-19 and to determine the influence of the Covid-19 pandemic on the export and import activities of PT. Indonesia Vehicle Terminal Tbk. This research is descriptive qualitative research, research data obtained through data collection. After that, the data was analyzed qualitatively and then explained descriptively. Based on the research results, it was found that the flow of export growth in veh...
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