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RFM Analysis Application for Customer Loyalty Identification in Bodywork PT. Bengawan Karya Sakti
Dinamik
Vol 30
, No 2
(2025)
The bodywork industry in Indonesia is under high competitive pressure, requiring companies to be more adaptive in understanding customer behavior in order to maintain business continuity. PT. Bengawan Karya Sakti as one of the national bodywork companies, has not optimally utilized historical transaction data to assess customer loyalty. This study aims to identify customer loyalty segmentation through the application of the RFM (Recency, Frequency, Monetary) method, which is used to analyze sale...
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Peran Valuta Asing Dan Hukum Internasional Dalam Mendukung Perdagangan Internasional
Hawari, Naufal
; Nugraha, Rafi Surya
; Aulia, Naswa Citra
; Adi S, Muhammad Alfeon Putra
; Ar Ramadhan, Chelsea Olivia Ayu
; Fathurrahman, Adam Wildan
; Setyawan, Edho
Jurnal Penelitian Serambi Hukum
Vol 18
, No 02
(2025)
This research discusses the role of foreign exchange and international law in supporting international trade in this study using normative research methods. The main focus in this study is how foreign exchange contributes to smooth transactions between countries and how international law regulates mechanisms and protection in foreign exchange transactions between countries. The data is obtained through a literature study of scientific journals, legal articles, and documents relevant to this rese...
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Optimizing urban agriculture in empowering HIV/AIDS children in Lentera houses: Optimalisasi pertanian perkotaan dalam pemberdayaan anak-anak HIV/AIDS pada rumah Lentera
Pamungkas, Hanung
; Ardy Prasetya, Hernowo
; Autentika May Putra Pratama, Febian
; Arifah, Siti
; Oktiviani Pradita, Annisa
; Sumarmi
Jurnal Karya Pengabdian Masyarakat
Vol 3
, No 1
(2025)
HIV (Human Immunodeficiency Virus) is a virus that attacks a person's immune system, often called PLWHA (People with HIV AIDS). The public stigma about PLWHA has a negative impact on development, especially PLWHA who are still children, such as those at the Lantern Foundation, especially since the Lantern Foundation is located in the middle of an urban area, meaning they have to survive with the help and assistance of generous people. Urban Farming or Urban Agriculture offers an interesting and...
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Wardah Dari Pandangan Mahasiswa: Antara Kesadaran, Citra, dan Keputusan Pembelian Cushion
Rohman, Fadillah Fatqur
; Safanah, Melati Nur
; Sari, Novia Fatikhah
; Zharifah, Sabnita La'aili Nur
; Riswari, Syifa Destiana
; Hasanah, Uswatun Nur
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 3
(2025)
This research attempts to evaluate the impact that brand awareness and brand image have on the purchase decision of Wardah cushion products by Economic Education students of UNS. The sample size consisted of 71 respondents which were collected using purposive sampling technique. Analysis performed included multiple linear regression, classical assumption tests (normality, multicollinearity, heteroscedasticity), t test, F test, and coefficient of determination in SPSS 2022. Results from the analy...
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Pengaruh Pijat Oketani Terhadap Pencegahan Bendungan ASI Pada Ibu Postpartum Sectio Caesarea Di RSUD Cilacap
Jurnal Bina Cipta Husda: Jurnal Kesehatan dan Science
Vol 21
, No 2
(2025)
Kelahiran melalui sectio caesarea dapat menjadi faktor penghambat keberhasilan menyusui, terutama pada hari-hari awal setelah melahirkan. Keterlambatan dalam memberikan ASI pada bayi dapat menyebabkan ASI menumpuk di saluran payudara dan sulit untuk dikeluarkan, yang mengakibatkan terjadinya bendungan ASI. Upaya preventif terhadap kejadian bendungan ASI dapat secara non farmakologi dengan perawatan payudara berupa yang aman bagi ibu dan bayi yaitu memberikan pijat oketani pada payudara ibu. Tuju...
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Efektivitas Massage Effleurage Dalam Mengurangi Nyeri Pada Ibu Bersalin Kala I
Jurnal Bina Cipta Husda: Jurnal Kesehatan dan Science
Vol 21
, No 2
(2025)
Effleurage merupakan salah satu dari empat teknik dasar massage komplementer sebagai suatu bentuk terapi sentuhan yang menggunakan teknik tertentu untuk merangsang relaksasi, meningkatkan sirkulasi darah dan mengurangi ketegangan otot. Stimulasi massage effleurage dapat memicu produksi endorfin sebagai penghilang rasa sakit alami sehingga nyeri yang dirasakan ibu bersalin kala I berkurang. Tujuan penelitian ini adalah untuk mengetahui bagaimana efek massage effleurage dalam menurunkan nyeri pada...
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An Analysis of Speech Act Used in Teaching EFL; what are the Influences on the Students’ Learning and what are the Effect on Communicative Language Teaching Practices
International Journal of English Linguistic, Literature, and Education
Vol 7
, No 1
(2025)
The primary objective of this research are to investigate the types of speech act used and produced through utterances in teaching process by lecturer in the class, and also need to know the influences of speech acts on students learning. The subject’s research goes to the lecturer and the English students at English department of Education Study Program of universitas Muhammadiyah Makassar. The data collected and analyzed through descriptive qualitative appro...
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An Analysis of Expressive Speech Acts in Comments on Lex Fridman’s Podcast with Elon Musk
International Journal of English Linguistic, Literature, and Education
Vol 7
, No 1
(2025)
This research analyzes expressive speech acts the viral YouTube podcast episode “Elon Musk: Neuralink and the Future of Humanity | Lex Fridman Podcast #438,” which drew massive attention and engagement from global audiences. Employing a descriptive qualitative method, the study identifies sixteen types of expressive speech acts based on the frameworks of Norrick (1978), Austin (1962), and Vanderveken & Kubo (2002), and examines their communicative functions using Leech’s (1983) taxonomy. The...
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Digital Marketing and SEO Development to Increase Sales of Telang Tea Flowers
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
Butterfly pea flower (Clitoria ternatea) is gaining recognition for its numerous health and beauty benefits, making it a prominent product in the herbal market. Despite its growing popularity, marketing efforts have largely remained localized, underutilizing the potential of digital platforms. This article seeks to explore the application of digital marketing and Search Engine Optimization (SEO) to enhance the sales of butterfly pea flower products. The initiative involves hands-on training that...
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Prevention of Stunting through socialization and making avocado cake in Sepakung Village
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
Stunting is a health problem that is still a serious concern in Indonesia. This condition occurs due to chronic malnutrition which has an impact on children's physical growth and cognitive development. This community service activity was carried out in Sepakung Village, Banyubiru District, with a participatory approach involving the community, especially pregnant women, breastfeeding mothers, Posyandu cadres, and local community leaders. The implementation method consists of several main stages,...
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