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ANALYSIS OF DIGITAL TECHNOLOGY AS A BUSINESS STRATEGY TO INCREASE SALES TURNOVER FOR CULINARY MSMES IN BANJARNEGARA
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 20
, No 2
(2025)
Indonesia's economy is significantly underpinned by the growth of Micro, Small, and Medium Enterprises (MSMEs), with culinary MSMEs in particular playing a substantial role in local economic development. Amidst rapid technological advancements and evolving consumer behavior, these businesses face considerable challenges in enhancing sales and maintaining market competitiveness. Digital transformation offers a strategic solution to these issues, providing MSMEs with greater opportunities to expan...
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Strategi Pemasaran Jasa Lembaga Pendidikan Pesantren Islam Internasional Al-Andalus Kabupaten Bogor Pada Era Marketing 6.0
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 5
, No 1
(2025)
This study aims to analyze the educational service marketing strategies implemented by Pesantren Islam Internasional Al Andalus, Bogor, within the framework of Marketing 6.0. A qualitative approach with a case study design was employed to explore the institution’s marketing practices. Data were collected through in depth interviews, observations, and document reviews, and analyzed using thematic analysis to identify emerging strategic patterns. The findings reveal five key themes: strengthening...
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Persepsi dan Perilaku Nasabah Terhadap Prinsip Syariah Dalam Produk dan Layanan Bank Syariah
Dea Tri Pangestuti
; Abdillah, Dhafin Salman
; Muzagi, Intan Nuraini
; Zulkarnain, Muhammad Iskandar
; Chairani, Rachma Tatsmita
; Cahyani, Ririn Dwi
; Sulasih, Sulasih
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 5
, No 1
(2025)
This study aims to analyze traders’ perceptions and behaviors toward the implementation of sharia principles in Islamic banking products and services. A descriptive qualitative approach was employed, involving traders at Parung Market selected through purposive sampling. Data were obtained through in depth interviews, observations, and documentation, then analyzed using thematic analysis through coding, categorization, and pattern identification. The findings reveal that most traders hold positi...
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The Nabawiyah-based Character Education and Pancasila Values in The Moral Development of SKIS Students
MAGISTRA: Media Pengembangan Ilmu Pendidikan Dasar dan Keislaman
Vol 16
, No 2
(2025)
This study explores the integration of Nabawiyah character education values with the principles of Pancasila in shaping students’ moral character at Sekolah Karakter Imam Syafi’i (SKIS). Using a qualitative phenomenological approach, this research involved interviews, observations, and documentation with school principals, character teachers, students, and parents. The results reveal that SKIS implements the values of 'faith, learning, and creation' as the core of character development, which al...
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Perlindungan Hak Asasi Manusia Versus Keamanan Negara: Analisis Tindakan Represif Aparat dalam menangani Demonstrasi Penolakan Kenaikan Tunjangan DPR (25-31 Agustus 2025)
Al-Ulamai, Ulil Amri
; Arsyadani, Aufa Nazil
; Wati, Briliyan Erna
; Harahap, Rustam Dahar Karnadi Apollo
Jurnal Penelitian Serambi Hukum
Vol 19
, No 01
(2025)
The demonstrations against the proposed DPR housing allowance increase from August 25-31, 2025, exposed profound tensions between human rights protection and state security in Indonesia, culminating in the tragic death of 21-year-old online motorcycle taxi driver Affan Kurniawan, crushed by a Brimob tactical vehicle despite not actively participating. This socio-legal study analyzes repressive police actions—including excessive force, mass arrests (3,337-4,453 individuals), physical violence (74...
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Dampak Konten Mikrofeminisme terhadap Kesadaran Gender Generasi Z: Peran Mediasi Keterlibatan Sosial dan Norma Sosial
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 4
(2025)
Gender inequality remains a pressing global issue. Amid the rise of social media, microfeminism emerges as a form of digital activism rooted in personal narratives and everyday resistance. This study aims to examine the impact of microfeminist content on gender awareness among Generation Z in Indonesia, with online social engagement and digital social norms as mediation variables. A quantitative explanatory approach was used, involving 384 respondents recruited through purposive sampling. Data w...
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Pendekatan Korelasi Kandungan Fraksi Halus dalam Menentukan Potensi Plastisitas pada Lempung Berplastisitas Rendah
Jurnal Teknik Sipil
Vol 18
, No 2
(2025)
This research proposes an alternative model for predicting the plasticity potential of clay soils, updating the previous model developed by Firincioglu and H. Bilsel. The alternative lies in the use of the fine fraction content (FC) as the predictive variable, replacing the percentage of sand fraction content (SC) previously suggested. The analysis was conducted on 61 low-plasticity clay (CL) soil samples, classified using the Casagrande and Moreno-Maroto systems, by examining the relationship b...
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Analisis Kebutuhan Volume Pekerjaan Struktur Pelat Lantai Metode Konvensional
Alfianarrochmah, Ilma
; Joko Herlambang, Rayfandy
; Putri Deni, Delista
; Kurnianingsih, Oktavia
; Lautan Wijaya Nusantara, Johan
Jurnal Teknik Sipil
Vol 18
, No 2
(2025)
Floor slabs are important structural elements in building construction that function as floor coverings and withstand various loads. The purpose of this study is to identify the implementation method of the slab work and analyze the material requirements for the slab work of the Joglo Elementary School Building Construction project. This research applies quantitative research type. The volume calculation method is manual (conventional). The calculation analysis is only limited to the work of rei...
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Evaluasi Strategis Pra Pengembangan Proyek Trade Mall dan Simulasi Profitabilitas Dengan Dinamika Supply & Demand Untuk Daya Saing Developer di Wilayah Jabodetabek
Jurnal Teknik Sipil
Vol 18
, No 2
(2025)
Proyek Trade Mall di Jabodetabek sebagai bagian dari bisnis properti merupakan proyek yang memiliki tingkat penyerapan pasar tertinggi diantara proyek properti komersial lainnya seperti apartemen, hotel, perumahan, kantor, dan industri. Tujuan dari penelitian ini untuk mengevaluasi strategi pra pengembangan proyek trade mall dalam rangka meningkatkan profitabilitas dan daya saing developer di wilayah Jabodetabek serta mengidentifikasi variabel-variabel yang menentukan tingkat profitabilitas dari...
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Pengaruh Penambahan Proporsi Superplasticizer Terhadap Sifat Mekanik Beton
Jurnal Teknik Sipil
Vol 18
, No 2
(2025)
Beton merupakan material utama konstruksi yang masih memiliki kelemahan pada kuat tekan dan permeabilitas. Inovasi dengan penambahan Superplasticizer diharapkan mampu meningkatkan kualitas beton. Permasalahan penelitian ini adalah bagaimana pengaruh variasi dosis Superplasticizer (1%, 1,5%, dan 2% dari berat semen) terhadap kuat tekan dan permeabilitas beton dibandingkan beton normal. Penelitian ini menggunakan metode eksperimen dengan membuat 48 sampel beton silinder dan kubus yang diuji kuat t...
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