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Transformation of Micro-Enterprise Marketing Strategies through Artificial Intelligence Training in Semarang City
Amin, F
; Wibisono, S
; Yarisma, F., W
; Ilham, R., M
; Fathurachman, C
; Hadikurniawati, W
; Cahyono, T., D
Community Service Journal: Adarma Acitya
Vol 1
, No 2
(2026)
This community service program aims to transform the marketing strategies of microenterprises through training on the utilization ofArtificial Intelligence (AI) in Semarang City. The program was designed using a capacity-building approach that emphasizes hands-on practice and structured mentoring, employing the Demonstration– Practice–Feedback–Revision (DPFR) model. The training materials covered the use of text-to-text AI for generating content ideas, captions, storytelling, and calls to action...
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The Effect of Digital Payment Implementation and Transaction Security on the Development of MSMEs with Financial Stability as a Mediating Variable(A Study of SMEs in Sorong City)
Proceeding. of The International Conference on Business and Economics
Vol 4
, No 1
(2026)
This study analyzes the effect of digital payment implementation (X1) and transaction security (X2) on SME development (Y) with financial stability as a mediating variable (Z) in SMEs in Sorong City. This study examines the effect of digital payment implementation and transaction security on SME development with financial stability as a mediating variable. The study was conducted on MSMEs in Sorong City, Eastern Indonesia, using an explanatory quantitative approach. The data were analyzed using...
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Project-Based Learning and Loose Parts: Solutions for Improving Cognitive Skills in Early Childhood
Herlina, Yuni
; Sasongko, Rambat Nur
; Kurniah, Nina
; Nuraini, Betti
; Herlina, Yuni
; Sasongko, Rambat Nur
; Kurniah, Nina
; Nuraini, Betti
Paudia
Vol 15
, No 1
(2026)
Learning in early childhood education remains largely teacher-centered and relies on limited learning media. This article presents the development of a loose parts–based Project-Based Learning (PjBL) model with the potential to enhance young children’s cognitive abilities and creativity. The model was developed in response to findings that early childhood education in Bengkulu City still emphasizes reading, writing, and arithmetic, with limited use of varied and open-ended learning materials. Th...
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Ethnocentrism in Multinational Corporations: A Bibliometric Mapping of Cross-Cultural Management and Workforce Diversity Studies
Proceeding. of The International Conference on Business and Economics
Vol 4
, No 1
(2026)
This study explores the intellectual structure and research trends surrounding ethnocentrism in multinational corporations (MNCs) through a bibliometric mapping approach, with particular attention to cross-cultural management and workforce diversity studies. An initial dataset of 200 records was retrieved using Publish or Perish from Google Scholar and Crossref, of which 96 peer-reviewed journal articles published between 2020 and 2025 were retained following a PRISMA guided screening process. B...
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The Synergy of Humanistic and Transformational Leadership in Building Adaptability and Digital Competence of Civil Servants
Proceeding. of The International Conference on Business and Economics
Vol 4
, No 1
(2026)
The purpose of this study is to analyze the synergy of humanistic and transformational leadership in building adaptability and digital competence of civil servants in the era of digital transformation. The research uses a narrative literature review approach by analyzing various literature from leading academic databases. The findings indicate that humanistic leadership creates a psychological foundation through empathy, respect for individual dignity, and psychological safety that facilitates c...
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Human Resource Reform and Transformational Leadership As a Determinant of Employee Professionalism: Analysis of the Role of Resistance Towards Change in Public Organizations
Proceeding. of The International Conference on Business and Economics
Vol 4
, No 1
(2026)
This paper aims to analyze the influence of Human Resource Reform and Transformational Leadership on Civil Servant Professionalism, with Resistance to Change as a mediating variable. The research focuses on civil servants at the Semarang City Personnel, Education and Training Agency (BKPP Semarang City), an institution at the forefront of bureaucratic reform and talent management. A quantitative approach was employed through a survey of 77 civil servants using a saturated sampling technique. Dat...
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Dari Sampah Ke Sensitivitas Alam: Hubungan Aktivitas Memilah Sampah Terhadap Kecerdasan Naturalis Anak Usia 4 – 6 Tahun
Ayuningtyas, Fadilla
; Kurnia, Aam
; Sumaryanti, Lilik
; Ayuningtyas, Fadilla
; Kurnia, Aam
; Sumaryanti, Lilik
Paudia
Vol 15
, No 1
(2026)
Minimnya penerapan pendidikan lingkungan dalam pembelajaran anak usia dini menjadi tantangan di tengah meningkatnya urgensi pengelolaan sampah di Indonesia, khususnya di Jawa Barat. Salah satu pendekatan sederhana yang bermakna adalah pembiasaan aktivitas memilah sampah yang diterapkan mulai sejak dini. Penelitian ini bertujuan untuk menganalisis hubungan antara aktivitas memilah sampah dan kecerdasan naturalis anak usia 4 – 6 tahun di PAUD Nurul Amal, Kota Bandung. Penelitian ini menggunakan pe...
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THE INFLUENCE OF PRODUCTION FACTORS ON THE INCOME OF DAIRY CATTLE FARMERS IN MALANG REGENCY
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 10
, No 1
(2026)
This study aims to analyze the effect of production factors on the income of dairy cattle farmers in Pandesari Village, Pujon Subdistrict, Malang Regency. The research utilized primary data collected through surveys of active dairy farmers and secondary data from relevant institutions. A multiple linear regression method was employed, with independent variables including the number of dairy cows, land area, labor, feed quantity, technology usage, and education level. The results revealed that th...
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VEGETATION COMPOSITION OF WEED SPECIES IN SUGARCANE (SACCHARUM OFFICINARUM) CROPS IN THE LOWLAND AREAS OF SIDOARJO AND THE HIGHLAND AREAS OF MOJOKERTO
Tarigan, Puji Lestari
; Septyaputri, Kurnia Adisya
; Fifianah, Hanip Nur
; Putri, Novi Dwi Mahendra
; Firmansyah, Hanif
; Novita, Maya
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 10
, No 1
(2026)
Weed Species Diversity in Lowland and Upland Sugarcane (Saccharum officinarum) Fields: Sugarcane (Saccharum officinarum L.) cultivation began intensively on the northern coast of Java Island from the 1830s to the 1870s. Because of the presence of weeds that can interfere with the growth of major crops such as sugarcane, it is important to identify and manage these weeds to maintain productivity levels. Weed competition for nutrients, water, and light can significantly reduce crop yields. Agricul...
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EVALUATION OF THE IMPACT OF STARTER CULTURE DIFFERENTIATION ON CHEESE SENSORY PROFILE
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 10
, No 1
(2026)
This study evaluated the effect of different starter cultures on the organoleptic quality of cow’s milk cheese. Three starters — Rennet Qso (tablet), Rennet Nabati (powder), and Rennet (Khomiiratul Jibni) were tested at 1% concentration. A Completely Randomized Design with four treatments and four replications was employed. Organoleptic parameters (color, taste, aroma, texture, overall liking) were evaluated by 20 panelists using a 1–5 hedonic scale. Data was analyzed by ANOVA and Duncan’s test....
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