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Analisis Social Media Marketing Dan Influencer Marketing Terhadap Keputusan Pembelian Skincare
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
This study aims to analyse the effect of Social Media Marketing and Influencer Marketing on purchasing decisions for skincare products. Using a qualitative research method through a literature review, this study evaluated the effectiveness of both marketing strategies in influencing consumers. The results showed that Influencer Marketing has a significant influence due to its ability to build trust and emotional connection with the audience. In contrast, Social Media Marketing does not always ha...
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Analisis Business Model Canvas (BMC) pada Usaha Undangan Digital Untukmu
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 4
(2024)
The development of digital technology has brought significant changes in the invitation industry, replacing conventional paper invitations with digital invitations that are more environmentally friendly and efficient. This study aims to analyze the business model of the Untukmu digital invitation business using the Business Model Canvas (BMC) framework. BMC includes nine key elements, namely customer segments, value propositions, channels, customer relationships, revenue streams, key resources,...
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The Impact of QRIS Payment Usage on Business Income Growth in MSMEs
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 17
, No 2
(2024)
This study aims to examine the effect of the implementation of the Quick Response Code Indonesian Standard (QRIS) in increasing business income, especially for Micro, Small and Medium Enterprises (MSMEs) using the Technology Acceptance Model (TAM) approach. The method used in this study is a descriptive quantitative approach, which aims to provide an overview of the QR Code implementation. The population in this study involved MSME owners, with a sample taken from 100 respondents through non-pro...
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Adopsi Penggunaan Layanan Digital Fintech pada Generasi X di Indonesia
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 17
, No 2
(2024)
This study aims to analyze the impact of effort expectancy, perceived enjoyment, and performance expectancy on behavioral intention through customer satisfaction in the use of digital fintech services, with a particular focus on Generation X (ages 44-59). Data were collected through a questionnaire adapted from the Unified Theory of Acceptance and Use of Technology (UTAUT) model, involving 175 Generation X respondents in Indonesia. The sampling method used was non-probability sampling with a pur...
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Analisis Klaster pada Faktor-Faktor yang Mempengaruhi Indikator Kesejahteraan Sosial dan Ekonomi di Provinsi Jawa Timur Tahun 2023
Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN)
Vol 3
, No 4
(2024)
Social and economic welfare reflects the quality of life in a region and is influenced by local social, economic, and environmental factors. East Java, as the second most populous province in Indonesia, faces challenges in improving the welfare of its residents, particularly due to varying regional characteristics such as employment, education, and population demographics. To understand the patterns of interrelationships among factors affecting welfare, this study conducted a klaster analysis to...
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DEVELOPMENT OF ANALOG RICE FROM PURPLE CORN AND SEAWEED Gracillaria sp POTENTIAL AS HIGH-FIBER FUNCTIONAL FOOD
Agrisaintifika : Jurnal Ilmu - Ilmu Pertanian
Vol 8
, No 2
(2024)
Analog rice (imitation rice) is made from ingredients such as cereals and tubers whose shape and nutritional composition are similar to rice. The main ingredients that can be used to create analog rice are purple corn and seaweed which have good nutritional value. The purpose of this study was to determine the formulation of analog rice with high fiber. This study has 4 treatments, namely K1 (polished rice), K2 (seaweed 5%), K3 (seaweed 10%), and K4 (seaweed 15%). The highest dietary fiber is 5....
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Keutamaan Menuntut Ilmu dalam Perspektif Islam di Kehidupan Modern : Tantangan, Peluang, dan Pengaruh Teknologi dalam Pembentukan Karakter di Era Digital
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 4
, No 1
(2024)
The importance of seeking knowledge in Islam is emphasized as one of the means to achieve both worldly and eternal happiness. However, in the digital era, seeking knowledge faces new challenges and opportunities. This study examines the Islamic perspective on seeking knowledge in modern life, focusing on the challenges, opportunities, and the influence of technology on character development in the digital age. The main challenges include the overwhelming amount of information that may not always...
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Analisis Kesalahan Penggunaan Huruf Kapital pada Tiga Surat dari Pemenang Lomba Menulis Surat untuk Mendikbud
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 4
, No 1
(2024)
Bahasa Indonesia as an official communication tool had grammatical guidelines such as Ejaan Bahasa Indonesia yang Disempurnakan (EYD) V, which was used to regulate the use of letters, punctuation, and word writing. One important aspect of this grammar was the correct use of capital letters. Unfortunately, there were still many errors in applying this rule, both in scientific and non-scientific writing. This study aimed to analyze the capitalization errors in the three winning letters of the Writ...
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The Relationship between Nutritional Status and Physical Activity with Work Productivity Among Production Employees at PT. Agung Karya Atta Malang City
Bhamada Occupational Health and Safety Environment Journal (BOHSEJ)
Vol 2
, No 2
(2024)
Masalah gizi seseorang menggambarkan konsumsi zat gizi yang tidak mencukupi atau melebihi kebutuhannya. Salah satu faktor dalam menilai status gizi seseorang adalah aktivitas fisik. Seseorang yang mengalami obesitas biasanya cenderung lebih malas dalam beraktivitas sehingga kebugaran jasmani seseorang menurun. Tingkat aktivitas fisik dapat mempengaruhi produktivitas kerja. Tujuan dari penelitian ini adalah untuk menganalisis hubungan status gizi dan aktivitas fisik dengan produktivitas kerja pad...
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Eksplorasi Warisan Budaya Melayu: Seni, Kuliner, dan Festival yang Menyatu di Masyarakat
Elmustian Elmustian
; Viona Julya Marsha
; Elisia Elisia
; Nasya Aprilia Fitri
; Naila Amri
; Helicya Fitriani
; Surya Darma
; Winda Triski
Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan
Vol 3
, No 4
(2024)
The cultural heritage of the Malay community encompasses various significant aspects that reflect its richness, values, and identity, from social systems to festivals celebrating tradition. The Malay community is known for its egalitarian approach, evident in their language, social interactions, and open markets where nobles and commoners could mingle freely. Traditional arts and crafts, performing arts, and cuisine showcase the unique and rich cultural heritage passed down through generations....
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