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Strategi Pemasaran Menggunakan Analisis Ansoff Dalam Meningkatkan Pemasaran Produk di Pegadaian Kantor Cabang Purwokerto
Zeliana, Aura Nadisha
; Shafrani, Yoiz Shofwa
; Saputri, Imel Nurul
; Fernansyah, Nio Kenshi Pratama
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 2
(2025)
Pegadaian is one of the Islamic financial institutions in Indonesia that continues to expand its market share through various marketing strategies. This study aims to analyze the market penetration strategies implemented by Pegadaian and identify the efforts that can be made to increase customer interest. The research method used is descriptive qualitative with a literature study approach from various accredited national journals in the last five years, as well as document analysis related to Pe...
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Seblak Mama Saleh: Cheap Price with Guaranteed Taste in Bandung City
An International Journal Tourism and Community Review
Vol 2
, No 1
(2025)
Seblak as one of the food typical of Bandung City which is very easy For found in every place , one of which is in the area Succeed This has become food favorite Lots circles , starting from child small to adults . Seblak Mama Saleh offers guaranteed taste However still cheap so that interesting interest Lots buyers . Analysis is done with observation direct located at Seblak Mama Saleh. The purpose of article This is For know Why Lots interested buyers For come buy seblak at Seblak Mama Saleh...
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OPINI PUBLIK BERDASARKAN TEORI AGENDA SETTING PADA PROSESPERENCANAAN PEMINDAHAN IKN
Jurnal Manajemen Sosial Ekonomi
Vol 4
, No 2
(2025)
Pemerintah merencanakan pemindahan ibu kota negara (IKN) ke Kalimantan Timur, yang telah disepakati oleh DPR RI pada awal 2022. Meskipun terdapat lebih dari enam pertimbangan utama, alasan ini belum cukup untuk menggerakkan IKN dari DKI Jakarta ke Kalimantan Timur. Penelitian ini mengevaluasi kebijakan publik terkait pemindahan IKN menggunakan pendekatan deskriptif kualitatif, menganalisis substansi dan implementasi kebijakan, serta meneliti tanggapan para pemangku kepentingan. Proses ini menyor...
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Uji Validitas dan Reliabilitas Kuesioner Perilaku Ergonomi Pencegahan Low Back Pain Pada Pekerja Industri Tahu
Jurnal Ilmu Kesehatan Masyarakat Berkala
Vol 7
, No 1
(2025)
Pekerja industri tahu memiliki risiko tinggi mengalami low back pain. Hal tersebut dikarenakan proses kerja melibatkan angkatan, pemindahan, dan manipulasi beban yang signifikan, yang dapat menimbulkan tekanan berlebih pada bagian bawah punggung. Postur tubuh yang tidak ergonomis, seperti membungkuk atau mengangkat beban dengan posisi yang salah, sering diperlukan dalam tugas sehari-hari, meningkatkan stres pada otot-otot punggung bawah. Penelitian bertujuan bertujuan menyiapkan kuesioner yang b...
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ANALISIS PENGGUNAAN ALAT PELINDUNG DIRI SEBAGAI ANTISIPASI KECELAKAAN KERJA PADA KARYAWAN BAGIAN PRODUKSI DI SENTRA INDUSTRI MEBEL DESA SERENAN
Jurnal Ilmu Kesehatan Masyarakat Berkala
Vol 7
, No 1
(2025)
Background: The use of Personal Protective Equipment (PPE) at the Serenan Village Furniture Industry Center is still low, although it is important to prevent work accidents. Based on data from BPJS Employment 2023 and Permenaker No. 8 in 2010, many accidents were caused by negligence in the use of PPE. Early observations show that only 30% of workers use it. Method: This research uses qualitative methods with interviews, observation, and documentation techniques for 12 production and finishing w...
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Persepsi Kemudahan Penggunaan, Keamanan dan Kepercayaan sebagai Determinan Minat Penggunaan E-Wallet OVO
DHARMA EKONOMI
Vol 32
, No 1
(2025)
Current digital wallet applications offer easy-to-use features, security levels, and trust by their users. The purpose of this study was to determine the effect of perceived ease of use, perceived security, and perceived trust on interest in using the OVO e-wallet application. The population in this study were people who were interested in using the OVO e-wallet application and had never used the OVO e-wallet application before in the Bekasi area. The sample taken in this study was 100 responden...
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Pengaruh Upah Minimum Kabupaten Atau Kota (UMK), Pertumbuhan Ekonomi Dan Inflasi Terhadap Pengangguran Terbuka Di Jawa Tengah Tahun 2019 – 2023
DHARMA EKONOMI
Vol 32
, No 1
(2025)
The purpose of this study was to analyze the effect of UMK, economic growth and inflation on open unemployment in Central Java in 2019-2023. The total population of this study consisted of 35 districts or cities that provided 175 observations of data and used the saturated sample method so that all were used as sample data.
The analysis method used was multiple linear regression. Hypothesis testing using 5% degrees of freedom. The results of the reliability and validity tests showed that all qu...
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Perancangan E-Modul Electrostatic Discharge Berbasis Information and Communication Technology Pada Konsep Kelistrikan
Jurnal Inovasi Pendidikan Sains (JIPS)
Vol 6
, No 1
(2025)
Perancangan e-modul EDS (Electrostatic Discharge) berbasis ICT (Information and Communication Technology) bertujuan untuk meningkatkan pemahaman konsep kelistrikan bagi siswa SMP melalui pendekatan yang interaktif dan inovatif. E-Modul ini dirancang sebagai sarana pembelajaran berbasis teknologi yang memungkinkan siswa untuk mengeksplorasi konsep Electrostatic Discharge (EDS) secara lebih mendalam, dengan memanfaatkan simulasi digital, animasi interaktif, serta latihan berbasis multimedia. Penel...
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Gaya Kepemimpinan dan Kinerja Pegawai: Studi Kasus di Dinas Pendidikan Kabupaten Tanggamus
Manajemen Pendidikan
Vol 20
, No 1
(2025)
Employee performance is a key factor in the effectiveness of government organizations, especially in the regional education sector. Effective leadership can affect employee motivation, productivity, and job satisfaction. This study aims to analyze the influence of leadership style on employee performance at the Tanggamus Regency Education Office and identify the most effective leadership strategies in improving the quality of employee work. This study uses a qualitative descriptive approach with...
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Analisis SWOT terhadap Risiko dan Strategi Penyaluran Pembiayaan Konsumen di Lembaga Keuangan Syariah: Studi pada Bank Mega Finance Syariah Purwokerto
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
This study aims to analyze the risks and strategies in consumer financing distribution at Bank Mega Finance Syariah Purwokerto using a SWOT (Strengths, Weaknesses, Opportunities, Threats) approach. Islamic financial institutions play a significant role in supporting community economic activities through financing products based on sharia principles. However, in practice, these institutions also face various challenges such as late installment payments, unauthorized transfer of financed assets, a...
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