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Wardah Dari Pandangan Mahasiswa: Antara Kesadaran, Citra, dan Keputusan Pembelian Cushion
Rohman, Fadillah Fatqur
; Safanah, Melati Nur
; Sari, Novia Fatikhah
; Zharifah, Sabnita La'aili Nur
; Riswari, Syifa Destiana
; Hasanah, Uswatun Nur
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 4
, No 3
(2025)
This research attempts to evaluate the impact that brand awareness and brand image have on the purchase decision of Wardah cushion products by Economic Education students of UNS. The sample size consisted of 71 respondents which were collected using purposive sampling technique. Analysis performed included multiple linear regression, classical assumption tests (normality, multicollinearity, heteroscedasticity), t test, F test, and coefficient of determination in SPSS 2022. Results from the analy...
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Brand Image dan Kualitas Produk sebagai Faktor Penentu Brand Loyalty Produk Air Mineral Le Mineral pada Konsumen Mahasiswa Generasi Z
Khairunnisa, Kaifa Elfitri
; Amanda, Khofifah Tria
; Nailah, Muflihatun
; Alifah, Naswa Naila
; Fitria, Yumna Rizky
; Pangesti, Yuniar Nur
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 3
, No 2
(2025)
This study examines the influence of brand image and product quality of Le Minerale on brand loyalty among undergraduate students of Economic Education at Universitas Sebelas Maret (UNS). The research was conducted from May to June 2025 in Surakarta using stratified random sampling method, targeting 2022 cohort students who had purchased and consumed Le Minerale at least once in the past month. Primary data were collected through an online survey involving 55 respondents, analyzed using descript...
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Pengembangan Sistem Informasi Verifikasi Online (SI-VERO) Berbasis Web
Dinamik
Vol 30
, No 2
(2025)
Maraknya kasus kecurangan atau manipulasi dokumen sertifikat atau piagam penghargaan pada proses Penerimaan Peserta Didik Baru (PPDB) di berbagai wilayah di Indonesia, menjadi permasalahan yang serius untuk diselesaikan. Tindakan ini dapat merugikan para siswa yang telah berprestasi secara jujur, merusak kepercayaan masyarakat terhadap integritas pendidikan dan kredibilitas sistem PPDB itu sendiri, sehingga berdampak pada kepercayaan masyarakat kepada institusi atau lembaga pendidikan dan pemeri...
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Figurative Language in “Cross Road” Album by Bon Jovi: Semantics Analysis
International Journal of English Linguistic, Literature, and Education
Vol 7
, No 1
(2025)
This journal examines the important relationship between culture and language, emphasizing the role of both in human communication. Language serves as the primary means of expressing emotions and sharing information, while culture shapes the way we use language in complex ways. This research focuses on figurative language in song lyrics, particularly from Bon Jovi's “Cross Road” album, to uncover deeper meanings and evoke emotions. This research aims to analyze the types of figurative language p...
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Digital Marketing and SEO Development to Increase Sales of Telang Tea Flowers
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
Butterfly pea flower (Clitoria ternatea) is gaining recognition for its numerous health and beauty benefits, making it a prominent product in the herbal market. Despite its growing popularity, marketing efforts have largely remained localized, underutilizing the potential of digital platforms. This article seeks to explore the application of digital marketing and Search Engine Optimization (SEO) to enhance the sales of butterfly pea flower products. The initiative involves hands-on training that...
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Empowering MSMEs in the Digital Era: E-Commerce Training and Technology-Based Promotional Design
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
Micro, Small, and Medium Enterprises (MSMEs) are essential for economic growth but often struggle with digital adaptation. This community program enhances MSME competitiveness by providing e-commerce training and technology-driven promotional design. Participants learn to utilize online marketplaces, optimize social media, and create compelling marketing materials. The program employs hands-on workshops, interactive demonstrations, and personalized mentoring. Results show improved skills in mana...
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Digital Marketing and Photography:Strengthening the Sales Performance of MSME Products in Diwak Village
Community Service Journal: Adarma Acitya
Vol 1
, No 1
(2025)
The advancement of information technology in marketing stimulates digital marketing activities as a promotional medium to increase sales performance, including among SMEs in Diwak Village. To visually introduce products and capture consumer attention, digital marketing necessitates the use of product images instead of physical products. However, the limitations of human resource skills to practice digital marketing in business promotion activities by SMEs, as well as the ability of SME actors in...
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Perbandingan Aktivitas Antibakteri Kloramfenikol Terhadap Bakteri Gram Positif Dan Gram Negatif Secara In Silico Dan In Vitro
Jurnal Bina Cipta Husda: Jurnal Kesehatan dan Science
Vol 21
, No 2
(2025)
Kloramfenikol (Kloram) adalah antibiotik spektrum luas yang memiliki kemampuan untuk melawan bakteri gram positif dan gram negatif. studi ini mempunyai tujuan untuk membandingkan aktivitas antibakteri kloram terhadap bakteri gram positif S.aureus dan gram negatif E.coli baik secara in silico maupun in vitro. Aktivitas antibakteri kloram terhadap berbagai spesies bakteri diuji menggunakan dua pendekatan: in silico menggunakan metode docking molekuler untuk memprediksi interaksi antara kloram dan...
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Legal Issues in the Enforcement of Pledged Collateral Not in the Creditor’s Possession under Civil and Islamic Law: (A Case Study of Supreme Court Decision No. 600/PK/Pdt/2021)
Jurnal Penelitian Serambi Hukum
Vol 18
, No 02
(2025)
Under civil law, the execution of a pledge requires physical possession of the pledged object by the creditor. However, in practice, it is not uncommon for the pledged object to be outside the creditor's control when the debtor defaults. This raises legal issues regarding execution and creditor protection. This study aims to analyze the legal consequences of executing a pledge guarantee when the object is not in the creditor's possession, from the perspective of civil law and Islamic law. The me...
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Optimalisasi Penggunaan DAK Nonfisik dalam Pelayanan Administrasi Kependudukan di Disdukcapil Kota Semarang
Sosio Dialektika : Jurnal Ilmu Sosial Humaniora
Vol 10
, No 1
(2025)
Penelitian ini bertujuan untuk menganalisis bagaimana realisasi penggunaan dana alokasi khusus (DAK) nonfisik dalam bidang pelayanan administrasi kependudukan di Dinas Kependudukan dan Pencatatan Sipil Kota Semarang. Penelitian ini juga bertujuan untuk memahami bagaimana kerangka hukum peraturan perundang-undangan terkait topik yang diangkat dalam penelitian ini. Metode penelitian yang digunakan dalam penelitian antara lain yaitu metode penelitian kualitatif dengan pendekatan normatif-empi...
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