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Peran Celebrity Endorser Dalam Buying Decision
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 8
, No 2
(2018)
The purpose of this study was to determine the role of celebrity endorsers on buying decisions. Using purposive sampling technique with 70 respondents which obtained from distributing questionnaires to buyers at PT. Timbul Jaya Motor Boyolali. Based on the multiple linear regression analysis method, either partially or jointly, it shows that the variables of attractiveness, credibility, and expertise of the celebrity endorser studied have a significant effect on buying decision. The Adjusted R-S...
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DESAIN WEB SEBAGAI MEDIA PROMOSI DAN INFORMASI PADA RAFI STAMP SEMARANG
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 2
, No 1
(2018)
Sales and marketing systems of goods and services via the internet are also in great demand by businesses. By providing a place as a medium for communicating and transacting cyberspace is able to reach the corners of the world making it possible for business communication via the internet. No wonder so many businesses put up websites on the internet to sell or just to display their work. With an attractive website appearance can also be a special attraction to invite consumers to visit the websi...
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SISTEM INFORMASI AKUNTANSI KERUGIAN PIUTANG DENGAN METODE UMUR PIUTANG DAN ANALISA PERPUTARAN PIUTANG BERBASIS CLIENT SERVER (STUDI : PT BANK PEMBIAYAAN RAKYAT SYARIAH SURIYAH KANCAB SEMARANG)
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 4
, No 2
(2018)
Banking companies engaged in deposits in the form of time deposits, savings, and other forms equivalent to that and funds channeling funds as BPR businesses. As a finance company, it is demanded to be able to meet the needs of its customers, especially in providing credit or financing loans. PT Bank Rakyat Syariah Syariah Suriyah is seen experiencing an increase in loans or financing, but it is also followed by a decrease in the value of accounts receivable turnover, so that the efficiency of re...
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CUSTOMER RELATIONSHIP MANAGEMENT DALAM MEMBENTUK KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
Cafe is an exciting place to hangout with friends. Some cafes around uns are quite famous among the public. The purpose of this research is to analyze the level of customer satisfaction and customer loyalty by using crm (commitment, communication, and service quality). The research uses quantitative data type and data collection techniques in this study using primary data with convenience sampling method with the number of respondents as many as 140 people. Validity and reliability testing using...
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PENGARUH CAPITAL ADEQUACY RATIO, NON PERFOMING FINANCING, FINANCING TO DEPOSIT RATIO, BIAYA OPERASIONAL, DAN PENDAPATAN OPERASIONAL, DAN UKURAN PERUSAHAAN TERHADAP RETURN ON ASSET BANK UMUM SYARIAH DI INDONESIA
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
This research is meant to find out the influence of the variables of Capital Adequacy Ratio (CAR), Non Perfoming Ratio (NPF), Financing to Deposit Ratio (FDR), (BOPO) dan Firm size to Return on Asset of Islamic banks operating in Indonesia from 2014 – 2016. The sample collection technique has been carried out by using purposive sampling method with the criteria of Islamic banks makes an annual financial report in the period 2014 – 2016, has been published in Islamic banks and banking compani...
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ANALISIS KEPUASAN MASYARAKAT ATAS KUALITAS PELAYANAN PADA KANTOR KECAMATAN LAWEYAN DI SURAKARTA
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
This study aim to determine whether physical evidence, reliability, responsiveness, assurance, and empathy affect simultaneously and partially to the satisfaction of community at district office Laweyan Surakarta. The population in this study is the community of service users at the district office Laweyan Surakarta amounted to 66,484 people and took a sample of 100 respondents. Data analysis techniques used were instrument test, classical assumption test, and hypothesis test. Simultaneously the...
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PENGARUH KOMUNIKASI, MOTIVASI, DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN (Studi pada Karyawan Kentucky Fried Chicken Cabang Manahan Solo)
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
This research aims to analyze the significance of the influence of communication, motivation and partially working environment as well as the simultaneous performance against Kentucky Fried Chicken Branch Manahan Solo. This study used a survey method, the type of data the data used was qualitative and quantitative data, the source data used the primary data and secondary data. The population in this study are all employees of a KFC Branch Manahan Solo totalling 52 employees, the number of sample...
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PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN BUDAYA ORGANISASI TERHADAP KINERJA PEGAWAI DENGAN KOMITMEN ORGANISASI SEBAGAI VARIABEL MEDIASI
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
The purpose of this research is to analyze the significance of the influence of transformational leadership and cultural organization against organization commitment, analyze the significance of the influence of organization commitment, transformational leadership and cultural organization against the employee performance, analyze commitment organization in mediate transformational leadership and cultural organization against the employee performance. Sample the population and in this research w...
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ANALISIS FAKTOR YANG MEMPENGARUHI PENDAPATAN PEDAGANG SABTU BELANJA DI ALUN-ALUN KARANGANYAR
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
The merchant's income can be affected by various factors. This research is conducted to know the influence of equity, loan capital, and business location on merchant's revenue saturday shopping Karanganyar. The population of this study is all traders saturday shopping as much as 328 traders. The sample used amounted to 77 traders with cluster random sampling sampling method. Data collection techniques used questionnaires and interviews. Methods of data analysis using classic assumption test, mul...
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ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN DI LEMBAGA KURSUS BAHASA INGGRIS IELC SOLO
Jurnal Ekonomi dan Kewirausahaan
Vol 18
, No 2
(2018)
The purpose of the study was to analyze the effect of service quality simultaneously and partially to consumer loyalty at the English course institute IELC Solo. This research is a descriptive study using quantitative data. This population is the English Language Institute IELC Solo while the sample in this study through the calculation of Slovin formula so that the samples obtained in 85 people. Sampling using purposive sampling technique. The results of this study proved the quality of service...
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