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Pengaruh Media Sosial Terhadap Pemasaran Produk UMKM Cemilan Bosque di Era Digital
CiDEA Journal
Vol 3
, No 2
(2024)
This research aims to identify and analyze digital marketing strategies that are effective in increasing product sales in the online market. The research methods used include actor surveys of local businesses, and data analysis from digital platforms. Research results show that the use of social media, search engine optimization and content marketing play an important role in expanding market reach and attracting potential customers. Integrating e-commerce with digital marketing strategies such...
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THE INFLUENCE OF THE BEHAVIORAL APPROACH, BEHAVIORAL CONTRACT TECHNIQUE AND SELF-MANAGEMENT ON CONSUMPTIVE BEHAVIOR
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
This study aims to examine the influence of a behavioral approach using behavior contract techniques and self-management on the consumptive behavior of students at Muhammadiyah University Palopo. High consumer behavior among students is often influenced by various factors, including a lack of financial awareness and self-management. In this study, a behavioral approach is used to design interventions in the form of behavior contracts and self-management techniques as methods to reduce uncontroll...
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INFLUENCE OF GENDER AND COURSE STREAM ON EXAMINATION ANXIETY AMONG COLLEGES OF EDUCATION STUDENTS IN KWARA STATE, NIGERIA
COUNSENESIA Indonesian Journal of Guidance and Counseling
Vol 5
, No 2
(2024)
This study explored the influence of gender and course stream on examination anxiety among Colleges of education students in Kwara State, Nigeria. The study was a descriptive survey design. The population for this study was all College of Education students in Kwara State which was 7,421 while the sample was 364 College of Education students drawn from the above population. Examination Anxiety Scale (EAS) was used to collect data from the respondents which was validated by five lecturers in the...
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Pemanfaatan Sistem Informasi Gaji (SIMGAJI) dalam Perhitungan Tunjangan Keluarga Aparatur Sipil Negara di Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 2
(2024)
This research focuses on the utilization of SIMGAJI in calculating family allowances where we can see whether the utilization is effective and efficient or not in using SIMGAJI so that it can be seen by calculating family allowances. To identify problems, this research uses qualitative research. Data collection techniques using interview techniques, observation, document studies. It can be concluded that the utilization of the Salary Information System (SIMGAJI) by PT. Taspen (Persero) for the c...
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Inovasi Pelayanan Jemput Bola dan Jalan Mantan dalam Pemenuhan Penerbitan KTP-el di Dinas Kependudukan dan Pencatatan Sipil Kabupaten Sikka
DHARMA EKONOMI
Vol 31
, No 2
(2024)
This research aims to find out how innovative pick-up and drop-off services are in fulfilling the issuance of e-KTPs at the Population and Civil Registration Service of Sikka Regency. To identify problems in this research, qualitative research methods were used. Data collection techniques in this research used interview methods, field observations and document studies. It can be concluded that in implementing the issuance of e-KTPs in Sikka Regency, DISDUKCAPIL still faces various obstacles, suc...
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Analisis Harga, Promosi, dan Kualitas Produk Terhadap Keputusan Pembelian Melalui E-Commerce
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
The growth of technology and the internet has significantly boosted the expansion of e-commerce in Indonesia, transforming how people fulfill their needs. As the number of e-commerce users continues to rise each year, marketing strategies in the digital marketplace have evolved. Price is a key factor that greatly impacts marketing strategies. Effective promotions can also motivate consumers to purchase products. Additionally, product quality serves as an added value that enhances a person’s desi...
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Analisis Viral Marketing, Harga, dan Kualitas Produk Terhadap Keputusan Pembelian Skincare
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
This study was conducted to analyze the influence of viral marketing, price, and product quality on skincare purchasing decisions. In this research, data were obtained using the literature review method. The results show that viral marketing, leveraging social media and influencer engagement, has a significant impact on increasing product visibility and attracting consumer interest. Price, while being a factor considered, has a varying influence depending on consumers' perceptions of the balance...
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Analisis Social Media Marketing Dan Influencer Marketing Terhadap Keputusan Pembelian Skincare
HATTA: Jurnal Pendidikan Ekonomi dan Ilmu Ekonomi
Vol 1
, No 2
(2024)
This study aims to analyse the effect of Social Media Marketing and Influencer Marketing on purchasing decisions for skincare products. Using a qualitative research method through a literature review, this study evaluated the effectiveness of both marketing strategies in influencing consumers. The results showed that Influencer Marketing has a significant influence due to its ability to build trust and emotional connection with the audience. In contrast, Social Media Marketing does not always ha...
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Analisis Business Model Canvas (BMC) pada Usaha Undangan Digital Untukmu
Populer: Jurnal Penelitian Mahasiswa
Vol 3
, No 4
(2024)
The development of digital technology has brought significant changes in the invitation industry, replacing conventional paper invitations with digital invitations that are more environmentally friendly and efficient. This study aims to analyze the business model of the Untukmu digital invitation business using the Business Model Canvas (BMC) framework. BMC includes nine key elements, namely customer segments, value propositions, channels, customer relationships, revenue streams, key resources,...
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Faktor Faktor Yang Mempengaruhi Status Gizi pada Balita Literature Review
Jurnal Ventilator: Jurnal riset ilmu kesehatan dan Keperawatan
Vol 2
, No 4
(2024)
The nutritional status of toddlers is an important thing that every parent must know. Malnutrition during this golden age is irreversible (cannot be recovered). Malnutrition can affect a child's brain development. Malnutrition among children under five in Indonesia appears to be increasing from year to year. Malnutrition can occur due to internal and external factors that are not prevented or addressed as early as possible and have an impact on health conditions, growth and development of toddle...
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