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Menampilkan 1–10 dari 113 artikel
Technology-Driven Digital Marketing Strategies and their Impact on E-commerce Purchase Decisions
The rapid growth of internet penetration and digital platforms has transformed marketing practices in Indonesian Vocational Training Centers (LPKs). However, inconsistent outcomes in trainee recruitment highlight a gap in understanding the effectiveness of digital marketing in this context. This study aims to examine the effect of digital marketing on purchase intention, with consumer engagement as a mediator and consumer trust as a moderator. Data were collected from 384 trainees in East and We...
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Skrining Tekanan Darah Sebagai Upaya Pencegahan Hipertensi di Posyandu Kenanga 1 Desa Bendan
Natalia Novel, Desi
; Dhuha, Ahad Agafian
; Vionyca, Faureladinda
; Yumna, Destya Ashila
; Nanda, Evilia
; Purnama, Ghafari Surya
; Fathurrohman, Muhammad
Jurnal Inovasi dan Pengabdian Masyarakat Indonesia
Vol 5
, No 2
(2026)
Latar Belakang: Hipertensi merupakan kondisi meningkatnya tekanan darah di atas batas normal dan menjadi salah satu penyebab utama penyakit kardiovaskular. Rendahnya kesadaran masyarakat dalam melakukan pemeriksaan tekanan darah secara rutin menjadikan hipertensi sebagai “silent killer” yang berbahaya. Tujuan: Untuk mengidentifikasi hipertensi melalui skrining tekanan darah dan memberikan informasi kesehatan sebagai upaya pencegahan dan pengendalian hipertensi. Metode: Kegiatan pengabdian kepada...
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Arduino-Based Automatic Water Salinity Control System Using A Gravity TDS Sensor
Putri, Widya Maharani
; Syahrir
; Nurhanafi, Kholis
; Putri, Devina Rayzy Perwitasari Sutaji
; Zarkasi, Ahmad
; Ummah, Auliya Rahmatul
Lontar Physics Today
Vol 5
, No 1
(2026)
Water salinity is one of the water quality parameters that plays an important role in maintainng aquatic enviromental conditions. Instability in salinity levels can degrade water quality. Therefore, an automatic and continuous control system is required. This study aims to design and implement an Arduino-based automatic water salinity control system using a Gravity Total Dissolved Solid (TDS) sensor. The research methods include hardware and software design, sensor calibration, and system testin...
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Linguistic Grooming in Higher Education: A Forensic Discourse Analysis of Power, Manipulation, and Symbolic Control in Academic Relations
ETERNAL: English Teaching Journal
Vol 17
, No 1
(2026)
This study examines how language operates as a tool of manipulation in academic grooming within Indonesian higher education. Using a qualitative forensic-linguistic approach integrating Critical Discourse Analysis, Speech Act Theory, and Thematic Analysis, it analyses approximately 850 utterances from authentic lecturer–student communications, supplemented by interviews with six victims and one expert. The findings show that grooming unfolds through three interrelated linguistic mechanisms, affe...
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Analyzing Digital Utility App Adoption: A UTAUT Approach on PLN Mobile with Technological Literacy as a Moderator
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 8
, No 1
(2026)
This study examines customers' determinants of behavioral intention to utilize the PLN Mobile application using the Unified Theory of Acceptance and Use of Technology (UTAUT) with technological literacy as a moderating variable. The data were collected from 399 respondents in the UP3 Western Flores Area using purposive sampling and analyzed by Partial Least Squares Structural Equation Modeling (PLS-SEM). The model demonstrated adequate reliability and validity (AVE > 0.5; composite reliabilit...
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Technology Adoption of Utility Mobile Applications across Generational Cohorts Using UTAUT: A PLS-SEM Approach
Advance Sustainable Science, Engineering and Technology (ASSET)
Vol 8
, No 1
(2026)
This study examines the determinants of users’ intention to adopt the PLN Mobile application among Generations X, Y, and Z in East Nusa Tenggara, Indonesia, by extending the Technology Acceptance Model (TAM) with additional constructs, including perceived value, perceived trust, perceived security, attractiveness of alternatives, and social influence, with generational cohort as a moderating variable. A quantitative causal design was applied, collecting data from 438 PLN customers using proporti...
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Optimalisasi Ruang Terbuka Hijau Melalui Pendekatan Desain Lanskap Berbasis Masyarakat
Jurnal Suara Pengabdian 45
Vol 5
, No 1
(2026)
Pemanfaatan lahan kosong di wilayah perdesaan sering kali belum optimal akibat rendahnya pemahaman masyarakat terhadap fungsi ruang terbuka hijau dan konsep desain lanskap. Desa Suka Makmur, Kabupaten Pohuwato, merupakan salah satu wilayah yang memiliki lahan terbuka cukup luas namun berada dalam kondisi gersang dan belum tertata. Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan pemahaman masyarakat mengenai pemanfaatan lahan kosong melalui sosialisasi dan edukasi desain lanskap r...
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Pengaruh Kepemimpinan Demokratik terhadap Kinerja Karyawan Melalui Kedisiplinan sebagai Variabel Intervening pada Jambi Ekspres Televisi
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 4
, No 1
(2026)
The purpose of the study is to determine the effect of democratic leadership on employee performance through work discipline as an intervening variable at PT Jambi Eskpres Televisi. This type of research is quantitative research. The population in this study were all employees of PT Jambi Ekspres Televisi, totaling 30 people, with a research sample of 30 people. Data collection used a questionnaire that had been tested for validity and reliability. The research analysis method used descriptive s...
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Pelatihan Pemasaran Digital untuk Meningkatkan Keterampilan Kewarganegaraan bagi Pelaku Usaha Marning Jagung di Kampung Dompilan Sukoharjo
Rahayu, Maria Helena Sri
; Harsan, Toni
; Murtiningsih, Ika
; Febriyanti, Ainnur
; Ainaning, Nariswari Salsabelia
Educate: Journal of Community Service in Education
Vol 5
, No 2
(2025)
Tujuan dari PMKBI ini adalah sebagai berikut mensosialisasikan media sosial dalam hal pemasaran bagi pengusaha marning jagung di kampung Dompilan. Memberdayakan kemampuan para pengusaha marning jagung jagung di kampung Dompilan melalui promosi yang menarik di sosial media. Menciptakan para pengusaha marning jagung di kampung Dompilan yang terampil dalam pemasaran melalui media sosial di era digital. Dari kegiatan ini luaran yang diharapkan adalah sebagai berikut Dengan adanya sosialisasi ini pen...
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Improving Family Financial Literacy and Behavior through Mentoring and Counseling for Mothers Empowerment and Family Welfare: Improving Family Financial Literacy and Behavior through Mentoring and Counseling for Mothers Empowerment and Family Welfare
Nursiam
; Kusumawati, Annisa Fitriana
; Zana Zein Hardimanto
; Putri Linggasari Sofi
; Rafi Amani Muflih Rahardi
; Pinnacle Ferdyamin
; Ahmad Syihan Setiawan
; Kenji Satriatama
; Sri Winarni
; Ghiffari Naufal Fauzan
Abdi Psikonomi
(2025)
This community service program aims to improve financial literacy and management skills among members of the Sidomulyo and Banyuanyar Family Welfare Movements (PKK) who face challenges in managing household finances, such as a tendency to get into debt and an inability to plan properly. Excessive debt and uncontrolled spending often lead to reliance on informal loans and financial difficulties. To address these challenges, the program offers training covering the basics of financial management,...
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