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THE INFLUENCE OF DIGITAL MARKETING CONTENT ON THE PURCHASE DECISION (STUDY ON ERIGO PRODUCT USERS IN SEMARANG CITY)
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 18
, No 2
(2023)
As a well-known local clothing brand, Erigo has its own online marketing method to increase product sales in order to attract a large number of consumers. This study aims to analyze the influence of Content Marketing, Influencer Marketing and Online Customer Reviews on Purchase Decisions on Erigo products. The research population is consumers who have purchased clothing products from Erigo, which were taken from 110 respondents who live in the city of Semarang and used a purposive sampling resea...
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Endorser Selebriti, Pemasaran dari Mulut ke Mulut Secara Elektronik, dan Persepsi Kualitas terhadap Minat Beli Scarlett Whitening
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 5
, No 1
(2023)
Kehidupan mengalami perkembangan sangat pesat secara terus menerus waktu demi waktu terlebih lagi dalam penampilan sehingga dianggap penting sebagai citra diri seseorang. Peningkatan penampilan dapat dimulai dari perawatan tubuh, yakni dengan menggunakan produk kesehatan kulit yang lazim dikenal dengan sebutan skin care dan body care yang marak digunakan oleh remaja sehingga minat beli pada product body care khususnya scarlett whitening meningkat. Minat beli dapat dipengaruhi oleh endorser seleb...
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Pengaruh Kesadaran Wajib Pajak, Akses Pajak, Fasilitas Dan Kualitas Pelayanan Terhadap Kepatuhan Wajib Pajak Kendaraan Bermotor: Indonesia
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 16
, No 2
(2023)
The purpose of this study is to ascertain whether the compliance of motor vehicle tax payers is affected by taxpayer awareness, tax access, facilities, and service quality. The research used in this study is quantitative. Primary data were gathered for this study by the distribution of questionnaires in survey procedures. Incidental sampling is the sampling strategy applied. 100 motor vehicle taxpayers registered at the West Surabaya Samsat Office made up the study's sample. The WarpPLS 7.0 SEM...
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Pengaruh Kinerja Keuangan dan Corporate Governance terhadap Penghindaran Pajak
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 16
, No 2
(2023)
Tax avoidance is a strategy that aims to minimize corporate tax on pre-tax profit. This study aims to provide empirical evidence regarding the effect of company size, profitability, independent commissioners, and institutional ownership on tax evasion during the Covid-19 pandemic. The population in this study are manufacturing sector companies listed on the Indonesia Stock Exchange for the 2020-2021 period. By using purposive sampling technique, data were obtained from 74 companies so that 148 o...
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PEMAHAMAN TRI NGA DAN PEMAHAMAN TRI N TERHADAP MINAT BERWIRAUSAHA
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 16
, No 2
(2023)
The purpose of this study was to examine the influence of understanding of the Tri-Nga and understanding of the Tri-N on the interest in entrepreneurship. This research methode is a snowball sampling survey with a quantitave approach. Data collection using a questionnaire. used in this study is multiple regression analysis
Entrepreneurs have an important role in a country economy, this is because the presence and role of entrepreneurs greatly influences various aspects, especially aspects of lif...
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Pengaruh Profitabilitas, Likuiditas, Ukuran Perusahaan dan Struktur Aktiva Terhadap Struktur Modal Pada Perusahaan Property dan Real Estate
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 16
, No 2
(2023)
The research aimed to return on asset, current ratio, company size and assets structure on capital structure at property and real estate companies in indonesia stock exchange year of 2020-2022. The selected sample were 64 companies through purposive sampling. Souurces of data used secondary data with data collection through documentation. The data analysis technique used multiple linear regression. The results showed that the return on asset has a positive and signification effect on capital str...
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Web-Based Sales System Using the Cash-Basic Method
KOMPAK : Jurnal Ilmiah Komputerisasi Akuntansi
Vol 16
, No 2
(2023)
Sales are important transactions for companies or agencies because they are the main source of income used to carry out operational activities. In making sales, data processing procedures are needed which are arranged in a certain sequence, which in the accounting system is called a sales procedure. By using the Cash Basis method, companies do not need to make reserves for uncollected cash and can display actual cash position reports. A sales system that will make it easier to manage sales trans...
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SEJARAH PERKEMBANGAN & URGENSI ALTERNATIF PENYELESAIAN SENGKETA
Jurnal Global Citizen : Jurnal Ilmiah Kajian Pendidikan Kewarganegaraan
Vol 12
, No 2
(2023)
One tries to work anywhere with no hindrances and can compete with their rivals in the competitive environment of today's globalized world. The emergence of disputes is one of the things that often occurs in circumstances like this. Disputes are ingrained in human life. Disputes in everyday life can arise between business partners, family, friends, husband and wife, and so on. A forum whose task is to resolve disputes can be used as a means of dispute resolution. Courts are the official place to...
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TEORI SIBERNETIK DAN IMPLIKASINYA TERHADAP MODEL PEMBELAJARAN BRAIN BASED LEARNING PADA PEMBELAJARAN PKN
Jurnal Global Citizen : Jurnal Ilmiah Kajian Pendidikan Kewarganegaraan
Vol 12
, No 2
(2023)
The world of education, especially Civics learning, requires innovation and variation in the learning methods applied. The brain-based learning method is very interesting because optimizing brain work can be started in a simple way. Educators' knowledge of fundamental questions about "what is good for a child's brain?" is the essence of applying this learning method. This is research that uses a qualitative approach with a literature study method. The process of data analysis is done through red...
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PENERAPAN MODEL PEMBELAJARAN CONTEXTUAL TEACHING AND LEARNING UNTUK MENINGKATKAN KEMANDIRIAN BELAJAR SISWA PADA MATA PELAJARAN PPKN KELAS X IPS 3 SMAN 8 MUARO JAMBI: PENERAPAN MODEL PEMBELAJARAN CONTEXTUAL TEACHING AND LEARNING UNTUK MENINGKATKAN KEMANDIRIAN BELAJAR SISWA PADA MATA PELAJARAN PPKN KELAS X IPS 3 SMAN 8 MUARO JAMBI
Jurnal Global Citizen : Jurnal Ilmiah Kajian Pendidikan Kewarganegaraan
Vol 12
, No 2
(2023)
The purpose of this study was to increase student learning independence in Civics subjects by applying the contextual teaching and learning (CTL) learning model in class X IPS 3 SMA Negeri 8 Muaro Jambi. This type of research is Classroom Action Research (PTK) with a research design using the Kemmis & Taggart spiral model. The research was carried out in 3 cycles where each cycle consisted of 3 meetings. Each cycle is carried out through 4 stages of activity, namely planning, implementing ac...
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