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Transformasi Digital Heineken: Strategi Heineken Menghadapi Tantangan Pasar Global: Transformasi Digital Heineken: Strategi Heineken Menghadapi Tantangan Pasar Global
Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 14
, No 1
(2025)
This document analyzes Heineken's strategic position in the global market through PEST and SWOT approaches. The PEST analysis identifies the political, economic, social, and technological factors affecting Heineken's operations, showing that political and regulatory stability supports business expansion, even though economic challenges such as inflation can disrupt consumer purchasing power. From a social perspective, consumer preferences for healthy and environmentally friendly products and tec...
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Pengaruh Modal Usaha Non Halal Terhadap Minat Beli Telur pada Pengusaha Ayam Petelur di Desa Karang Semanding
Jurnal Ekonomi Bisnis dan Kewirausahaan
Vol 14
, No 1
(2025)
This research aims to examine the influence of non-halal business capital on interest in buying eggs among the community, especially among laying hen entrepreneurs in Karang Semanding Village, Padukuhan Lor. The method used is a quantitative approach with an explanatory design, where data is collected through questionnaires distributed to respondents. The population in this study consisted of 100 egg consumers, and the sample size was determined using the Slovin formula with an error rate of 5%,...
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ANALISIS KEPUASAN PENGGUNA CAPCUT DAN KINEMASTER MENGGUNAKAN METODE END-USER COMPUTING SATISFACTION
Buana, Pratama Angga
; Ardyan, Antonius Gilang
; Tamboto, Fredrik Sebastian
; Prakoso, Noer Hidayat
; Yudistira, Danang Yunan
; Derek, Gerri Wicaksana
Jurnal Teknologi Informasi dan Komunikasi (TIKomSiN)
Vol 13
, No 1
(2025)
This study aims to analyze user satisfaction levels for the CapCut and KineMaster video editing applications using the End-User Computing Satisfaction (EUCS) approach. This research employed a descriptive quantitative method with data collected through questionnaires involving 67 respondents. The instrument's validity was tested using Pearson's Product Moment correlation, and reliability was assessed using Cronbach's Alpha method. The results show that CapCut excels in the Content (4.06), Accura...
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Effectiveness of Using E-Modules Oriented by Ethnopedagogical Approaches to Early Childhood Social Learning Materials on Students' Pedagogical Competence
Suningsih, Taruni
; Rukiyah
; Andika, Windi Dwi
; Ilhami, Akmillah
; Anggraini, Rike
; Andrianza, Yossy
Paudia
Vol 14
, No 2
(2025)
This study aims to determine the effectiveness of the use of ethnopedagogical approach-oriented e-modules in early childhood social learning materials on the pedagogical competence of prospective PAUD teacher students. The type of research used was a pre-experiment with a one group pre-test post-test design, involving 38 students as subjects. Data collection was carried out through multiple-choice objective tests in the form of pre-tests (before treatment) and post-tests (after treatment). The r...
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How Do Early Childhood Children Understand Religious Values Education?
Paudia
Vol 14
, No 2
(2025)
This study explored early childhood perceptions of religious values education at Kemala Bhayangkari 30 STIK Kindergarten. Using a quantitative approach with a survey method, this study involved 20 purposively selected children aged 4-6 years. Data was collected through direct observation to measure children's understanding of religious value concepts, such as honesty, kindness, and respect. The results showed that 40% of the children understood the value of honesty well, 35% understood the value...
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Pengaruh Kebijakan Promosi dan Harga Tiket Masuk Terhadap Keputusan Wisatawan Berkunjung di Objek Wisata Candi Gedong Songo Kabupaten Semarang
Sugiyanto Sugiyanto
; Agustin Tri Hastuti
; Inggris Yossi Pranatika
; Siti Amri Alimatul Muflikhah
; Mohammad Syafrizal Affandi
Public Service And Governance Journal
Vol 6
, No 2
(2025)
Gedong Songo Temple is a Hindu cultural relic from the Sanjaya Dynasty era which was discovered in 1804 and is located at an altitude of 1,220 to 1,310 meters above sea level. The Minister of Education and Culture designated Gedong Songo Temple as a National Ranked Cultural Heritage Area in 2015 whose preservation must be maintained, including preserving the natural beauty around the Gedong Songo Temple area. This research is to explain the influence of promotional policies and entrance ticket...
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Analisis Teknologi terhadap Perekonomian Nasional: Studi Kasus Kontribusi GoTo terhadap Pendapatan Indonesia
Abiyyu Rahmatullah
; Agus Rizki Pandapotan Siagian
; Ahmad Devani Yuslah
; Alfia Damar Yanti
; Annisa, Fesya Diva
; Ahmad Setiawan Nuraya
DHARMA EKONOMI
Vol 32
, No 1
(2025)
The research analyzes the impact of technology on Indonesia's national economy, focusing on GoTo's contribution as a leading technology company. GoTo, born from the merger of Gojek and Tokopedia, has created an innovative business model that connects consumers and businesses through an efficient digital platform. Secondary data analysis from LPEM FEB UI (2023), Aji (2023), Jerry (2023) SMERU Research Institute (2022), and other relevant sources, shows that GoTo makes a significant contribution t...
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Peran Sumber Daya Manusia, Pendidikan, dan Kebijakan Pemerintah dalam Meningkatkan Pertumbuhan Ekonomi Indonesia
Devi Prameswati
; Fikria Hanifa Nabiha
; Flira Tri Octaviani
; Puri, Gista Alfania
; Kayla Aryani Putri Nugroho
; Ahmad Setiawan Nuraya
DHARMA EKONOMI
Vol 32
, No 1
(2025)
The study was conducted to analyze the relationship between the quality of human resources (HR) and economic growth in Indonesia which aims to determine the role of Human Resources, Education, and Government Policy in Indonesia's economic growth. By using descriptive qualitative research methods, data were collected through literature studies by collecting journals and articles spread across the Internet. The results of the study obtained were that 1) The Role of Human Resources in Economic Grow...
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Pengaruh Kecepatan, Maintanance, Ketelitian dan Strategi Pemasaran terhadap Kepuasan Pelanggan pada CV Andi Jaya Technology
JURNAL EKONOMI MANAJEMEN AKUNTANSI
Vol 31
, No 1
(2025)
Customer satisfaction is a key factor in the success of a company, especially in the technology industry that demands fast, accurate, and quality service. This study aims to analyze the effect of Speed, Maintenance, Accuracy, and Marketing Strategy variables on Customer Satisfaction at CV. Andi Jaya Technology. The research method used is regression analysis with t-test to measure the effect of each variable partially and F-test to see the effect simultaneously. The results of the study show tha...
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Strategy to Accelerate The Implementation of The Internal Quality Assurance System in Private Higher Education in LLDIKTI IV in West Java and Banten Regions
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 4
, No 1
(2025)
Improving the quality of higher education is one of the strategic priorities in developing competitive human resources. The Internal Quality Assurance System (SPMI) is the main mechanism mandated by Permendikbud Number 53 of 2023 to ensure the quality of higher education services in accordance with the National Higher Education Standards (SN-Dikti). This study aims to examine the strategy of the Higher Education Service Institution (LLDIKTI) IV of West Java and Banten in accelerating the impleme...
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