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Analisis Tiga Dimensi Short Video Marketing Yang Mempengaruhi Purchase Intention Generasi Z
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahan
Vol 1
, No 3
(2023)
Short videos are videos that are five seconds to five minutes long. Short video marketing is now popular because it is considered interesting and interactive. This research was conducted to analyze the dimensions in short video marketing that influence generation Z's purchase intention, the dimensions used are the Emotional, Entertain, and Informative dimensions. The research method that used is literature study. The results showed that the emotional dimension has a significant effect on purchas...
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SALES PERFORMANCE IMPROVEMENT MODEL BASED ON INTRINSIC RELIGION, HALAL PRODUCT KNOWLEDGE, AND SERVICE VALUE CAPABILITY
Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 18
, No 1
(2023)
This study aims to identify the effect of intrinsic religiosity, halal product knowledge, and service value capability on the sales performance value of sharia insurance products. The population of this study was all sharia insurance agents from Prudential insurance in Semarang city. The population in this study was unknown exactly, so the number of samples was calculated using Slovin formula and 150 people were obtained as the sample through the snowball sampling method. Multiple linear regress...
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Menumbuhkembangkan Karakter Cinta Tanah Air melalui Lomba Kemerdekaan pada Siswa Sanggar Bimbingan IKABA IMABA, Malaysia
Buletin KKN Pendidikan
Vol 5
, No 1
(2023)
Pengabdian ini dimaksudkan untuk menggambarkan tentang bagaimana upaya mahasiswa KKN-Dik dan sanggar bimbingan belajar (SB) IKABA IMABA 1 dalam menumbuhkan karakter cinta tanah air pada anak-anak imigran di Selangor, Malaysia. Metode pelaksanaan dalam pengabdian ini adalah metode kualitatif deskriptif yang bertujuan untuk menggambarkan upaya mahasiswa dalam menumbuhkan sikap karakter cinta tanah air melalui lomba perayaan kemerdekaan HUT RI. Teknik penghimpunan data yang dilakukan adalah observa...
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Big Data in E-Learning: Review Study on Google Classroom Usage and Big Data Challenges
Widiasanti, Irika
; Puteri, Anida Aulia Albarashwa
; Savitri, Desi
; Anjani, Diva
; Nathania, Nasywa
Scripta : English Department Journal
Vol 10
, No 1
(2023)
The use of Big Data in e-learning, especially on the Google Classroom platform, has become an increasingly important topic in education today. The challenges and benefits associated with using Big Data in e-learning have been the focus of research. This study aims to look at the use of Big Data in e-learning with a focus on Google Classroom and the challenges associated with its use. The method used is a literature review from previous studies related to this topic. The r...
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Preferensi Konsumen Buah Semangka Di Pasar Semangka Kecamatan Jebres Kota Surakarta
Journal of Agribusiness, Social and Economic
Vol 3
, No 1
(2023)
Semangka adalah salah satu jenis buah favorit masyarakat Indonesia. Kemajuan teknologi yang sedang tumbuh membuat kualitas dan kemampuan beradaptasi semangka terus meningkat. Tujuan penelitian ini adalah mengidentifikasi karakter konsumen dan mengetahui preferensi konsumen buah semangka di Pasar Semangka Jebres. Penelitian ini dilakukan di Pasar Semangka Kecamatan Jebres Kota Surakarta. Metode yang digunakan adalah deskriptif kuantitatif. Jenis data yang digunakan adalah data primer dan sekunder...
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ANALYSIS OF REPUTATION RISK MANAGEMENT AT PT JASA MARGA (PERSERO) TBK
Martia, Dina Yeni
; Soebroto, Nina Woelan
; Pinandhito, Kenneth
; Prasetya, Budi
; Kodir, Mochammad Abdul
Dinamika Akuntansi Keuangan dan Perbankan
Vol 12
, No 1
(2023)
The company's reputation is an intangible asset that is very valuable for public companies in the midst of capital market developments. Therefore, the implementation of risk management is needed to mitigate the reputational risk that arises. This study aims to provide an overview of the analysis of reputation risk management at PT Jasa Marga (Persero) Tbk. The results of the discussion analysis can be concluded that in the period 2018 to 2020 PT Jasa Marga has experienced reputational risk and h...
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Konsep Industrialisasi Pada Pengembangan Teknologi Di Indonesia
Populer: Jurnal Penelitian Mahasiswa
Vol 2
, No 2
(2023)
Indonesia merupakan negara yang tergolong cepat dalam mengikuti perkembangan teknologi. Dengan seperti itu pengembangan dan perluasan tehnologi di Indonesia terus berkembang dan semakin canggih. Di era industri 4.0 perkembangan tehnologi memperngaruhi dunia perindustrian, dalam perindustrian kecanggihan teknologi yang saling berkaitan berkaitan seperti mesin-mesin yang sudah bergerak otomatis dari pengerjaan awal hingga akhir. Dengan seperti adanya pengembangan teknologi industri-industri yang b...
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ANALISA NPL BANK UMUM KONVENSIONAL DILIHAT DARI CAR, LDR, ROA, DAN BOPO TERDAFTAR DI BEI
Jurnal Akuntansi, Keuangan dan Auditing
Vol 4
, No 1
(2023)
This research aims to analyse the impact of CAR, LDR, ROA and BOPO on NPL. The research object is Indonesian conventional banking listed on Indonesia Stock Exchange over the period 2019 to 2021. The total samples obtained 43 companies, and the data are financial reports and annual reports of Indonesian conventional banks. Analyse data is using descriptive test, classical assumption test, and multiple linear regression test. The results show that return on asset have significant impact on non-per...
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Kesalahan Penggunaan Kata-Baku Pada Salindia-Salindia Presentasi Mahasiswa Semester 3 UNINDRA
Maguna Eliastuti
; Tri Astuti
; Muhamad Andika Saputra
; Fadiya Lathifa Putri Arfianto
; Awalia Jumini
; Alfiani Damayanti
; Annisa Rizqiani
; Eva Flora Wani Purba
; Oktavianus Dore Paron
; Risa Amelia Putri
Jurnal Riset sosial humaniora, dan Pendidikan (Soshumdik)
Vol 2
, No 2
(2023)
This study-aims to obtain a-clear picture of information on errors in-the use of standard words in the presentation slides of Unindra's 3rd semester students. Suwito1 (1983: 3159) states that the standard language is one that must be used as a standard because it is seen as fulfilling the criteria of a number of good and correct languages. This shows that it is appropriate that the-use of standard-language in Indonesian society, especially for the scope of students is very important. Therefore,...
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Studi Kasus Faktor-Faktor Yang Mempengaruhi Minat Berwirausaha Pada Siswa Kelas XII Tata Boga 2 Di SMK Negeri 6 Surabaya
Populer: Jurnal Penelitian Mahasiswa
Vol 2
, No 2
(2023)
The report on the career paths of alums from Public Vocational High School 6 Surabaya between 2019 and 2022 shows that alums pursuing careers as entrepreneurs are lower than those becoming employees. This study aims to determine the intrinsic and extrinsic factors and their simultaneous influence on the interest in entrepreneurship of 12th-grade students in the Culinary 2 class at Public Vocational High School 6 Surabaya.
The research used a descriptive method with a quantitative approach...
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