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Analisis Pengaruh Manajemen Laba Terhadap Kinerja Keuangan Perusahaan (Studi Kasus Pada Perusahaan Unilever)
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
This study aims to analyze the effect of earnings management on the company's financial performance. Earnings management is a practice carried out by companies in managing financial information with the aim of influencing stakeholders' perceptions of company performance. This study will use a quantitative approach with secondary data obtained from the financial statements of companies listed on the stock exchange. The analytical method used in this study is multiple linear regression, with the d...
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Penerapan Strategi Pelayanan Di Starbucks
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
Coffee is one of the most popular beverages in many places. The development of coffee cultivation in Indonesia has grown rapidly, in 2016, about 633 thousand tons of coffee were produced and in 2017, 636.7 thousand tons, which means that the growth was about 0.74%. Arabica and Robusta are the coffee species that account for most of the world's coffee trade. There are differences between Arabica and Robusta coffees both in terms of taste and the shape of the beans. Many coffee sellers and vendors...
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Strategi Marketing Public Relations Kopi Kenangan dalam Membangun Brand Awareness
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
Tujuan penelitian ini adalah mengetahui strategi Marketing Public Relations Kopi Kenangan dalam membangun brand awareness selama 3 tahun terakhir. Teori yang digunakan adalah Tahapan MPR Whalen’s 7 step Strategic Planning Process yang mencakup strategi pull, push dan pass yang dilakukan MPR Kopi Kenangan. Metode yang digunakan adalah kualitatif dengan metode studi kasus. Teknik pengumpulan data adalah wawancara mendalam. Hasil penelitian ini menunjukan bahwa Marketing public relations Kopi Kenan...
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Penerapan Green Accounting Terhadap Profitabilitas Umkm Tahu Di Surabaya
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
The purpose of this research is to find out how the profitability of UMKM Tofu producers in Surabaya is affected by green accounting. The research data was collected through interviews and surveys to research locations using a qualitative descriptive methodology. The findings show that most UMKM Tofu factories in Surabaya are aware of their lack of knowledge about green accounting and lack of environmental awareness. Due to the high cost of production, the majority of Tofu MSMEs are aware of the...
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Analisis Laporan Keuangan Untuk Mengukur Kinerja Keuangan Pada Perusahaan Yang Go Public Di Bursa Efek Indonesia (Studi Kasus Pada PT. Indofood Sukses Makmur Tbk. Periode 2020-2022)
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
Analyzing the financial accounts of a firm enables one to gauge its financial standing. Ratio analysis is one of the analyses that may be done to determine wheither the company's financial state is sound. The goal of this study was to evaluate PT. Indofood Sukses Makmur Tbk's financial performance using financial ratio analysis. Descriptive analysis, which measures ratios of liquidity, solvency, profitability, and activity, is the analytical approach employed. The Indonesian Stock Exchange provi...
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Analisis Tugas Dan Kemampuan Seorang Guru Kelas Dalam Menyikapi Perbedaan Karakter Siswa Sekolah Dasar
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 2
, No 3
(2023)
This research was motivated by the rules that govern that to become a homeroom teacher, we cannot choose which level we want, because it is actually determined by the principal. For this reason, as prospective teachers, it is necessary to prepare themselves, one of which is by knowing how the attitudes and characteristics of children at each level of elementary school, in this case the differences in characteristics between low-grade students and high-grade students. This research uses the liter...
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GURU BIMBINGAN DAN KONSELING SEBAGI PROFESI KHUSUS
Inspirasi Dunia: Jurnal Riset Pendidikan dan Bahasa
Vol 2
, No 3
(2023)
Guru bimbingan dan konseling idealnya dilaksanakan oleh seorang professional yang memiliki latar belakang pendidikan bimbingan dan konseling. Akan tetapi pada kenyataan, masih banyak dibeberapa sekolah pada khususnya, guru bimbingan dan konseling berlatar belakang pendidikan non bimbingan dan konseling. Hal ini merupakan imbas dari kurangnya pasokan guru bimbingan dan konseling ke tiap-tiap jenjang pendidikan. Pemahaman akan pentingnya peran guru bimbingan dan konseling di sekolah dengan mengisi...
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Manfaat Sosial Media Pada Toko zeoland.id
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
The development of technology and information which has grown very rapidly in recent years has made marketing media change little by little, social media is one example of a marketing tool that has a huge influence on the sale of a product so that the product can be recognized globally with social media. This. The visit to the Zeoland.Id store aims to fulfill one of the assignments for the Managerial Economics Course, and also aims to find out the benefits of social media at the Zeoland.Id store...
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Strategi Ekspansi Global Pada Perusahaan Starbucks Dalam Bisnis Internasional
Afriani Manullang
; Dinda Cinta Nainggolan
; Karin Aurani
; Nichollin Stiffanny
; Sherina Alim
; Hafiza Adlina
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
Expansion is an effort to expand or enlarge the business network of a company. It can have positive impacts, such as expanding sales, but also has risks. Starbucks is an example of a company that has expanded globally. By the beginning of the 21st century, Starbucks was present in dozens of countries and operated more than 20,000 stores.Systematic review of primary studies to find relevant studies on global expansion of international trade.Starbucks has successfully grown worldwide with strong g...
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IMPLEMNTASI PEMASARAN MEDIA SOSIAL TERHADAP PENINGKATAN KUNJUNGAN WISATAWAN KE MANDALIKA LOMBOK
Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Vol 2
, No 3
(2023)
Penelitian ini bertujuan untuk mengevaluasi dan menganalisis dampak implementasi media sosial terhadap peningkatan kunjungan wisatawan ke Mandalika, Lombok. Penelitian ini menggunakan metode studi literatur dengan pengumpulan data melalui sumber-sumber terdahulu yang relevan dengan topik yang diangkat.Hasil penelitian menunjukkan bahwa implementasi media sosial secara efektif dapat meningkatkan kunjungan wisatawan ke Mandalika, Lombok. Dalam hal ini, media sosial menjadi saluran komunikasi yang...
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