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PERANCANGAN IKLAN KOMERSIAL PRODUK KERAJINAN KOMUNITAS CIKIDUL ECENG GONDOK UNTUK MENINGKATKAN PENJUALAN
Citrakara
Vol 7
, No 3
(2025)
Komunitas Cikidul Eceng Gondok didirikan oleh kelompok masyarakat Tuntang pada tahun 2019 memanfaatkan melimpahnya hasil panen eceng gondok menjadi produk bernilai jual. Rendahnya pendapatan bulanan komunitas Cikidul Eceng Gondok yang belum mencapai target menjadi permasalahan utama sehingga mereka memerlukan rancangan iklan komersial. Penelitian untuk perancangan iklan komersial ini dilakukan dengan metode kualitataif melalui wawancara, observasi, dan studi literatur. Metode analisis menggunaka...
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PERANCANGAN MEDIA PROMOSI UNTUK MENINGKATKAN DAYA TARIK PARIWISATA DI KOTA JEPARA
Citrakara
Vol 7
, No 3
(2025)
Kota Jepara memiliki potensi wisata alam, pantai, dan budaya yang belum sepenuhnya dikenal luas. Penelitian ini merancang media promosi berupa poster untuk meningkatkan daya tarik wisatawan domestik maupun mancanegara. Metode meliputi studi literatur, observasi objek wisata, dan perancangan desain poster dengan konten visual menarik dan sesuai budaya Jepara. Hasil menunjukkan bahwa poster dengan warna, ilustrasi, dan informasi yang jelas mampu meningkatkan minat wisatawan, memperkuat citra desti...
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Application of anthocyanin extract from butterfly pea flower (Clitoria ternatea) as a freshness indicator : Aplikasi ekstrak antosianin bunga telang (Clitoria ternatea) sebagai indikator kesegaran
JITIPARI (Jurnal Ilmiah Teknologi dan Industri Pangan UNISRI)
Vol 10
, No 2
(2025)
Chicken and processed products like dimsum are susceptible to rapid spoilage due to their high water and nutrient content. This makes it difficult for consumers to directly assess a packaged product's freshness. To address this, a novel smart packaging solution using a biodegradable film infused with anthocyanin extract from butterfly pea flowers (Clitoria ternatea) as a visual freshness indicator was developed. The primary objective of this research was to evaluate the effect of three different...
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Pengaruh Peran Influencer dan Social Media Marketing Terhadap Minat Beli Sandal Crocs: Studi Kasus Pada Mahasiswa Manajemen Universitas Pembangunan Panca Budi Medan
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 18
, No 2
(2025)
Tujuan dari penelitian ini adalah untuk melihat bagaimana peran influencer dan social media marketing berdampak pada minat mahasiswa manajemen universitas pembangunan panca budi medan untuk membeli sandal crocs. Studi ini termasuk dalam kategori kuantitatif asosiatif. Penelitian ini melibatkan 5.695 mahasiswa Manajemen dari Universitas Pembangunan Panca Budi Medan angkatan 2023 dan 2024 yang mengenal sandal Crocs. Penelitian ini menggunakan teknik purposive sampling dan rumus Slovin untuk memili...
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ANALISIS STRATEGI PEMASARAN UNTUK MENINGKATKAN PENJUALAN MAKANAN DI PT. MAKANAN RAKYAT INDONESIA KENDAL
EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS
Vol 18
, No 2
(2025)
Penelitian ini bertujuan untuk menganalisis strategi pemasaran PT. Makanan Rakyat Indonesia Kendal dengan pendekatan bauran pemasaran (produk, harga, promosi, dan tempat) serta analisis SWOT. Data diperoleh melalui wawancara dengan pemilik dan karyawan, observasi, serta dokumentasi. Hasil penelitian menunjukkan produk unggulan yaitu kerupuk ABS udang original dengan harga Rp5.000–Rp25.000, distribusi melalui toko offline dan platform online, serta promosi yang memanfaatkan media sosial dan e-com...
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Students' Mathematical Abstraction Thinking Ability with Kinesthetic Learning Style through Multi Representation Discourse Learning Model Assisted by Performance Assessment Integrated with Google Sites
Aini, Sindi Nur
; Waluya, Stevanus Budi
; Prabowo, Ardhi
; Agoestanto, Arief
; Masrukan
; Pramasdyahsari, Agnita Siska
; Bonyah, Ebenezer
Journal of Emerging Technology in Teaching and Learning
Vol 1
, No 2
(2025)
This study aims to describe the mathematical abstraction ability of kinesthetic learners through the application of a Multi-Representation Discourse (MRD) learning model assisted by performance assessment and integrated with Google Sites. This research employed a qualitative descriptive design. The participants were two 11th-grade students at SMA Negeri 11 Semarang identified as having a kinesthetic learning style, selected using purposive sampling. Data were collected through abstraction abilit...
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Total Microbial Analysis of School Snacks (PJAS) in Junior High School Canteens in Kendari
Journal of Food and Agricultural Product
Vol 5
, No 2
(2025)
Food safety for school children's snacks (PJAS) in Indonesia remains a concern because consumption of PJAS in Indonesia is relatively high, contributing significantly to the daily energy intake of school children. According to data from the Indonesian Food and Drug Administration (BPOM) on schools participating in the PJAS food safety improvement program, 7,7% of PJAS products still fail to meet microbiological permissible standards. Among the microorganisms detected in these PJAS products, ther...
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Sanitation and Hygiene Practices in Canteens Around the University of Mataram
Bachmida, Elya Antariksana
; Handayani, Baiq Rien
; Werdiningsih, Wiharyani
; Sinaga, Yesica Marcelina Romauli
; Rahayu, Tri Isti
Journal of Food and Agricultural Product
Vol 5
, No 2
(2025)
Food safety is a crucial aspect in maintaining public health, particularly in higher education environments where campus canteens serve as the main providers of food and beverages for students, lecturers, and staff. The proper implementation of hygiene and sanitation practices is one of the key efforts to ensure food safety. This study aims to provide an overview of the knowledge and application of hygiene and sanitation practices among food handlers as a strategic approach to supporting food sa...
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THE EFFECT OF USING PHET APPLICATIONS ON IMPROVING LEARNING OUTCOMES OF GRADE IV STUDENTS IN SCIENCE LEARNING
Dikdas Bantara
Vol 8
, No 2
(2025)
Education in Indonesia, especially at the elementary school level, plays a very important role in forming the foundation of knowledge and skills that students will use throughout their lives. Therefore, it is important to develop innovative learning methods to improve student understanding. This study aims to examine the effect of using the PhET application on improving the learning outcomes of fourth-grade students of SDN 14 Banda Aceh in science learning. The method used in this study was an e...
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APPLICATION OF ECOLITERACY IN IMPROVING STUDENTS' GREEN BEHAVIOR IN ELEMENTARY SCHOOLS
Nugroho, Bayu Sapto
; Sumardjoko, Bambang
; Desstya, Anatri
; Rahmawati, Laili Etika
; Widyasari, Choiriyah
Dikdas Bantara
Vol 8
, No 2
(2025)
The implementation of ecoliteracy in elementary schools is an important strategy in shaping students' green behavior from an early age as part of character education and ecological awareness. This study aims to describe the application of ecoliteracy in improving students' green behavior at SD Negeri Gumpang 01, a school that has won the Adiwiyata School award at the Central Java Province level. The method used was descriptive qualitative research with a naturalistic approach, involving the prin...
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